Why Google algorithm is Important?

Posted by instituteofmarketing on June 30th, 2016

Why Google Algorithms ??

Google Rolls out changes to its algorithms with the main aim to generate the

best and relevant results for search quires.

Humming Bird:

This humming bird Algorithm name came from Precise and Fast

Why Created?

 For Improving the Indexed Information.

 For Boosting Semantic Search.

What it Does?

 Relevant information helps in ranking on the top of the search engines.

 Gives more Strength to Long-tail Keywords.

 Most appropriate page of a website gets open rather than home page.

 Boosts the indexing of a information instead of sorting the information.

Penguin Algorithm:

 It aims to decrease the search engine rankings of a website that who

violates Google webmaster guidelines.

 It decreases the unfair practices of Black hat SEO.

 Will catch the spammer’s and process them Black hat SEO Techniques.

 It includes the search engine rankings of all those sites that practice

Black hat SEO techniques like Keyword stuffing, Duplicate Content etc..,

 Pull Out the Paid links, Buying Links or obtaining them through Link

Networks.

Panda Algorithm

 It aims to keep the Low Quality Content Sites away from Top Ranking

Results.

 Bring the high quality content sites on the top of search engine rankings.

 Panda is basically an on-page problem, so the main changes need to be on

the website.

 Improves the Ranking in Search Engines Having High Quality Content.

Pigeon Algorithm

 To improve the quality of local searches, Google is relying on the factors

such as location and distance to provide better search results to the

user.

 The local directory sites are given preference.

Payday Algorithm:

 This algorithm targeted at cleaning up search results for traditionally

“spammy queries” such as Casino pornographic terms, and other heavily

spammed queries.

Pirate algorithm:

 This algorithm designed to prevent sites with many Copyright

infringement reports, as filed Through Google’s DMCA (Digital

millennium Copyright ACT) System