Artificial Intelligence in Marketing Market projected to reach US$ 107,535.57 million by 2028

Posted by Harshal Naik on May 17th, 2023

The latest Artificial Intelligence in Marketing Market study offers an all-inclusive analysis of the major strategies, corporate models, and market shares of the most noticeable players in this market. The study offers a thorough analysis of the key persuading factors, market figures in terms of revenues, segmental data, regional data, and country-wise data. This study can be described as most wide-ranging documentation that Artificial Intelligence in Marketing comprises all the aspects of the evolving Artificial Intelligence in Marketing market.

The rising adoption of customer-centric marketing strategies and increasing use of social media platforms for advertising are among the factors boosting the artificial intelligence in marketing market growth. However, scarcity of personnel well-versed with AI knowledge hinders the market growth. Further, surge in the adoption of cloud-based applications and services creates notable opportunities for the artificial intelligence in marketing market players.

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The artificial intelligence in marketing market was valued at US$ 12,044.46 million in 2020 and is projected to reach US$ 107,535.57 million by 2028; it is expected to grow at a CAGR of 31.6% during 2021–2028.

Based on offering, the artificial intelligence in marketing market is segmented into solutions and services. In 2020, the solutions segment led the market, and it is further anticipated to be a larger shareholder in the market during 2021–2028, i.e., the forecast period considered for the market study. However, the services segment is expected to witness a higher CAGR during the forecast period. Various companies along with their marketing teams are focused on adopting intelligent solutions to enhance operational efficiency and improve customer experience, which is contributing to the market growth of the solutions segment.

The research provides answers to the following key questions:

1. What is the estimated growth rate of the market for the forecast period 2023-2028? What will be the market size during the estimated period?

2. What are the key driving forces responsible for shaping the fate of the Artificial Intelligence in Marketing market during the forecast period?

3. Who are the major market vendors and what are the winning strategies that have helped them occupy a strong foothold in the Artificial Intelligence in Marketing market?

4. What are the prominent market trends influencing the development of the Artificial Intelligence in Marketing market across different regions?

5. What are the major threats and challenges likely to act as a barrier in the growth of the Artificial Intelligence in Marketing market?

6. What are the major opportunities the market leaders can rely on to gain success and profitability?

The study conducts SWOT analysis to evaluate strengths and weaknesses of the key players in the Artificial Intelligence in Marketing market. Further, the report conducts an intricate examination of drivers and restraints operating in the market. The report also evaluates the trends observed in the parent market, along with the macro-economic indicators, prevailing factors, and market appeal according to different segments. The report also predicts the influence of different industry aspects on the Artificial Intelligence in Marketing market segments and regions.

Major key players covered in this Artificial Intelligence in Marketing Market report:

  •          Affectiva
  •          Appier Inc.
  •          Bidalgo
  •          Novantas (Amplero), Inc.
  •          CognitiveScale
  •          SAS Institute Inc.
  •          SAP SE
  •          Salesforce.com, inc.
  •          Oracle Corporation
  •          IBM Corporation
  •          Amazon Web Services

Artificial Intelligence in Marketing Market Segmented by Region/Country: North America, Europe, Asia Pacific, Middle East & Africa, and Central & South America

Reason to Buy

• Save and reduce time carrying out entry-level research by identifying the growth, size, leading players and segments in the global Artificial Intelligence in Marketing Market.

• Highlights key business priorities in order to guide the companies to reform their business strategies and establish themselves in the wide geography.

• The key findings and recommendations highlight crucial progressive industry trends in the Artificial Intelligence in Marketing Market, thereby allowing players to develop effective long-term strategies in order to garner their market revenue.

• Develop/modify business expansion plans by using substantial growth offering developed and emerging markets.

• Scrutinize in-depth global market trends and outlook coupled with the factors driving the market, as well as those restraining the growth at a certain extent.

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The Insight Partners is a one stop industry research provider of actionable intelligence. We help our clients in getting solutions to their research requirements through our syndicated and consulting research services. We specialize in industries such as Semiconductor and Electronics, Aerospace and Defense, Automotive and Transportation, Biotechnology, Healthcare IT, Manufacturing and Construction, Medical Device, Technology, Media and Telecommunications, Chemicals and Materials.

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Harshal Naik

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Harshal Naik
Joined: May 17th, 2023
Articles Posted: 7

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