Use of Smartphones Is Diversifying the Methods of Buying Cars

Posted by WeBuyCarsToday on September 30th, 2016

If you want to know what are the world’s best transformations? Then that is the car industry. It began from electric and then self-driving cars to connected automobiles to manufacturers bypassing dealerships in favor of direct-to-consumer sales, there is a huge change in all of this. We buy cars UK plan is filled with strategies.
 
The biggest areas of disruption, which is both a threat and an opportunity, is the way we use this technology and that is driving people to wonder and shop differently and accepting the changes. Consumers have increased the use of digital and specifically mobile to make reliable decisions, smart marketers are investing their money in new touchpoints in new ways to get ahead of changing behaviors.
 
Small Moments Lead to Big Chances:

Over the last several months, lots of people have worked with Google to study the evolution of digital decision-making, and the insights are nothing short of game-changing. The internet has also made lots of changes and it has proven to be very effective for everyone. Lots of people prefer to shop online and it helps to save time and makes shopping easier, Google’s research is around what it calls micro-moments, when customers turn to their mobile phones with bursts of attention to discover, buy, go and do.

The result of this happens to be that the journey of the shopper gets reshaped by new behaviors and expectations. And then this ends in the requirement of new micro-optimized touchpoints and for marketing to connect with people on their terms when, where and how they are going to move in their journey. All of these micro-moments profoundly affect how manufacturers and dealers market, sell and service their cars.

Mingle says, that we are listening to the demands of our customers in various ways and we are fulfilling their needs in every possible way. The customers of today are learning and shopping on their own terms via their smartphones, tablets and computers, and using search, mobile, social media, third-party websites and enthusiast forums among others to get the answers they are wanting. It is all about optimizing the experience in a mobile environment for whenever and wherever our customer wants to contact us.

It is this customer-centric approach that is changing the entire game. But what is the difference and what exactly is different and what should manufacturers and dealers do to connect with connected customers?

Customer Experience the New Competitive Advantage:

The average car shopper is the one that makes just two dealership visits. The buy my car UK is always pleasing the customers in every possible way and making sure that the customers are getting what they want. There are lots of people these days that prefer to purchase used cars because they are affordable and they are the ideal choice for everyone. Every person considers buying used cars because of its reliability. There is no advantage in buying brand new cars because their values depreciate as soon as you purchase them.

About the Company:
Webuycarstoday.co.uk strives to be the one of the UK’s top car purchasing companies. The company was launched back in 2010 and has dealt with more than 40,000 customers. It was founded in the heart of London and is the UK’s first car purchasing company offering its services all over the UK with free collection of your car.