How to write a good business email?

Posted by James Smith on November 30th, 2016

Let us look at 5 essentials of a good business email

1. Subject line/Action line: The subject line can also be called the action line of a business email because it identifies the purpose of your electronic communication with the email recipient. A subject line or phrase is important for 2 things: firstly, to highlight the reason why you are writing the email and secondly, to track the email, in case you have forgotten to archive or save it. Business communication assignments written by our online assignment help tutors are based on a thorough review and research of the assignment question.

2. Introduction: In case of a marketing email, you can begin by introducing your company, your expertise and what you can do for the recipient of the email. In case of an informative email like a newsletter, you can write about the new updates and close the email by mentioning about your company’s expertise. You should write well-structured emails in case of everyday communication also because each email works like an opportunity to convey an important message. Our email writing course is highly beneficial for critical appraisal of your business writing skills. You can receive perfect guidance by our online assignment help team to write your email communication course assignments.

3. Main Body: It is ideal to write the main body of your email with intensity and purpose. You may be writing a marketing email to sell a product or service, or a newsletter for follow-up marketing communication - it is essential to portray the intensity. You need to be professional about the purpose of e-communication, and at the same time you should be able to communicate the finer aspects of the subject in a detailed manner.

4. Conclusion: The purpose of this section is two-fold: firstly, the conclusion is a good way to end the e-communication on a positive note and secondly, the conclusion will carry a final action message. You can also relate the conclusion with the subject line of your email.

5. Follow-up: A few days after you receive a response from the email recipient, you can write a follow-up email, if the need be. The purpose of writing a follow-up email is to understand the recipient’s interest level in the idea, product or service suggested by you. A follow-up is can be similar to the conclusion section of your email, but its purpose is different. The difference can be a new up-date about the product or service or a new development in the idea suggested by you in the earlier email.

Similar to the follow-up section of an email, our online assignment help tutors also request for a feedback on every assignment delivered to you. Student feedback is always a wonderful opportunity for us to introduce new tutoring guidelines and amend the existing ones, if deemed necessary.

In the era of internet and digital technology, email communication forms the basis of corporate communication between the numerous stakeholders of a business. Every stakeholder including customers, suppliers, manufacturers, and regulators find the need to communicate through emails on an everyday basis. In the prevalent scenario, if you are unable to communicate meaningfully, then your meaningless communication may lead to business failure.