Desktop Publishing and Typesetting: A Business Imperative

Posted by Vie Support on September 13th, 2019

Even the most interesting piece of content might fall flat if the presentation goes wrong. This is why we need Desktop Publishing and Typesetting – to generate appealing layouts, designs and typography.

In the world of print media, this has always been an imperative. But, the need has recently seeped into the electronic media as well. To that end, the importance of DTP is now more than ever. If there is content, there has to be away to structure and present it for readers to engage.

However, there is more than meets the eye. Beyond the visual appeal, Desktop Publishing and Typesetting is also conducive to branding and cost management. Wondering how?

Here are the Top 3 Advantages of Trying out DTP Services for your Business:

1.         Improved Visual Appeal of Content

Whether it is a print magazine or point of sale display, brochure or business card, newsletter or info graphics, book or website, content in any marketing material is inclusive of text as well as illustrations. You would never present it as a wall of words, would you?

DTP helps in creating the perfect layout that has words and graphics properly arranged for viewers to go through and take action. Desktop Publishing professionals go that extra mile to strike the right balance between font type, size, color, columns, frames and white space.

In other words, the process enables ‘WYSIWYG’ (What You See Is What You Get) so you get a hang of what the final content is going to look like beforehand. With easy customizability, things get even better.

2.         Boosted Branding

Creating an impact and prompting human action are the prime goals of branding. It all starts with the first impression – the one you build brick by brick with appealing marketing materials and strong corporate communications.

The mechanics of DTP services come handy on your journey to accomplishing brand goals. If you want your brand to be remembered by a certain custom design, color or way of presentation, it is Desktop Publishing that you need to adopt.

3.         Reduced Production Costs

Imagine this: You are struggling to create a 4 pager brochure but failing to arrange the content and ending up creating an 8 pager. This is where you need DTP.

It will help you optimize the layout so you do not end up spending more on what you can get for less. This apart, the process also speeds up production and reduces time to print or disperse data.

Getting DTP into your corporate four walls never burns a hole in your pocketbook. This form of media production is affordable and does not even require a colossal infrastructure. A computer, printer and the required software are more than enough.

Furthermore, if you want to avoid the expenses of the tools, you can even outsource the work to professionals, sit back, and focus on the more important areas of your business.

Hiring Professional Desktop Publishing and Typesetting Professionals

While the prospects of bringing Desktop Publishing and Typesetting into your business promise great success, it is important to put the right people to work. Alongside, it is also important to clearly communicate your requirements. Here is a basic list:

•           Expectations about the design to be created.

•           The specific tools to be used.

•           The type of typesetting (font, layout, color, etc) to be implemented.

•           The deadline and the ball parked budget.

If you are wondering who to approach, below is a suggestion.

Vie Support Language Services

With more than a decade of experience, Vie Support is a leading provider of top Desktop Publishing and Typesetting services worldwide. A resource packed company; it focuses on creativity and client centricity beyond anything else.

With multilingualism as its cornerstone, the company delivers open source DTP services of the highest standards of quality with consistency. The objective is to meet and exceed client expectations and ensure timely delivery with accuracy. When you hire Vie Support, following are the advantages you get to enjoy:

•           Domain Expertise

Advertising and Publishing | Automobile | Manufacturing | Academics | Information Technology | Electrical and Electronics | Banking and Finance | Telecommunications | Food and Beverage | Entertainment | Engineering | Healthcare | Insurance | Legal | Retail

•           Versatility with Software

MS Word | MS Excel | MS PowerPoint | Microsoft Publisher | QuarkXpress | Corel Draw | Adobe Acrobat Professional | Adobe Indesign | Adobe PageMaker | Adobe Illustrator | Adobe Photoshop | Autocad | HTML | XML | Flash | PHP | ASP

•           Versatility with Work Type

Advertisement Materials | Books | Brochures | Flyers | Business Cards | Catalogs | Business Documents | Multilingual Newsletters | Multimedia and Slide Presentations | Product Packaging | User Manuals | Logos | Graphics

•           Quality and Confidentiality

Vie Support is ISO 9001:2015 certified. Quality is, thus, paramount. The company implements cutting edge tools in DTP and typesetting and delivers work in all trending file formats with cross-software and cross-browser compatibility.

This apart, the layout and content undergo stringent checking so flawlessness can be assured. Further, the company follows a strict policy of upholding confidentiality, making sure client data can never be accessed by an unauthorized third-party.

•           Competitive Pricing

Because budget is always a client concern, Vie Support invests considerable time in studying the market and strategically setting the service price without disrupting the local equilibrium. When you hire them, you never have to worry about paying over the odds.

If you want to create the right mix of text and graphics for content that mediates corporate communications, Desktop Publishing and Typesetting is a must. And, when it comes to DTP, there is no reason you would not want to hire Vie Support. Get going today!