A Guide To Choosing Live Event Streaming Services

Posted by av america on December 12th, 2020

In today’s globally-connected and technology-driven society, live streaming of events is the norm than an exception. Consequently, the demand for live streaming services is also understandably on the rise. There are many Orlando audiovisual companies and Orlando productions vying with each other to grab their share of this growing pie. Multiple studies also show that by the year 2022 live streaming will occupy as much as 17% of all internet traffic representing a 15 fold growth from 2017.

Today, even startups and small businesses have the ability to live stream sporting events, concerts, graduations, weddings, conferences, and more. Therefore, irrespective of whether you are already live streaming small or big events or still toying with the idea, the following guide is intended to help you understand what it takes to live stream your events and take a plunge as soon as you think fit.

Things you need for live streaming your event

You just need a handful of things to get started with live streaming as detailed below:-

• Broadcasting equipment
• Streaming solutions
• Embed code
• Capture card
• Encoder

Let us now briefly understand these components 

Streaming solutions

In the first place, there are many live streaming services and Orlando audiovisual companies that can deliver a turn-key job for you. But it helps to understand how they go about doing it. An HTML 5 video player is at the core of streaming solutions and many live streaming services provide this with a white label so that you can embed it on your website or mobile devices as well as social media platforms.

Access to adequate bandwidth and specialized servers is a huge advantage with live streaming services. When you outsource live streaming of your event, you must negotiate with multiple service providers to get a grip of what they are offering and how competitive the pricing is. 

Broadcasting equipment

After choosing live streaming solutions, the focus shifts to recording equipment. Recording equipment is crucial for any live streaming video and with a multitude of options, it could take some focused research and time to determine what is best for you. A professional-grade microphone and camera are the major capture equipment you will need.

Capture card 

Capture card helps in converting your video into streamable content. Capture cards are available with many computer peripheral vendors and you can buy and simply install it on your device. However, if you are using the webcam on your laptop, you may not need a capture card at all. 

Encoder

An encoder is essential irrespective of whether you are working with a desktop or laptop. There are several hardware as well as software options and you can choose one that is convenient for you. You can also look for some free software options when you are keen on testing out live streaming and learning how it works for you. 

Embed code

The embed code fortunately is pretty simple and most live streaming services or Orlando audiovisual companies provide this free on their platform and you only need to copy-paste the code.