3 tips for a successful hairdresser

Posted by LauraDerb on December 26th, 2020

1) Give the complete hairdressing treatment

Hair salons were originally thought of as places where men could both clean and relax. This tradition has been around for over 100 years, so it's your best chance of success to follow it.

A good barbershop experience doesn't end with the haircut. Many men these days are looking for the authentic barbershop deal. This means that after their haircut you should pamper them with a good neck shave and shoulder massage.

The best way to shave your neck is with a straight razor. Finish with a quick shoulder rub so your customers leave your store completely rejuvenated and ready to tackle whatever comes their way. This is a great way to build customer loyalty and a great way to encourage them to return frequently. A haircut is something that a man needs from time to time, but a complete rejuvenation experience is something that many men yearn for every ร้านตัดผม.

2) Invest in the community

In the early days of barber shops, these companies were gathering places for men; places where the men regularly stopped to chat with the barber, smoke, perhaps shave, and communicate with the men in the community. These days, that type of male society has mostly disappeared. Invest in building this type of community and new customers will have a reason to visit your store.

A good way to do this is to become a resource person in the community. As a hairdresser, you will end up cutting the hair of men from all walks of life: businessmen, craftsmen, artists, entrepreneurs ... Become a resource for these people of them for other people who need to know.

3) Invest in atmosphere

Another great way to build customer loyalty and build community is to invest in your store environment. Think about what the men in your neighborhood like to watch on television and what kinds of magazines they like to read, and make this entertainment easily accessible. Also, think of other things that men like to do when they go out with other guys. How about investing in an espresso machine so you can make cappuccino for your customers, or putting up vintage car posters and displaying car catalogs in your waiting area?

Creating an interesting atmosphere is also a great retail opportunity. Just display razors or other care products in your window and soon you will have men asking where they can buy these products. Don't be afraid to get creative with this. You may even want to sell cigars or coffee beans; If you create the right kind of atmosphere, people will want to buy products that help them create the same kind of atmosphere at home.