Which One Should You Use?Posted by Watson Friedrichsen on January 5th, 2021 When Facebook released the new Facebook messenger Bot, many people were left wondering whether or not it was a step in the right direction for Facebook. After all, Facebook Messenger has always been known for its casual style and the fact that you can message other people without having to type in your entire address book is just one of the big pluses to using Messenger. However, the messaging system isn't the only part of Facebook's strategy for taking the messaging world by storm. They've also introduced an advertising platform that could very well see Facebook take a bigger step into the internet marketing game.Now, there are several different types of Facebook messenger bots that are available to Facebook users. Some of them allow chatty, semi-private conversations, while others include bot options that allow you to simply promote your business. What Are The Most Useful Features Of The Facebook Messenger Bot? between these two features is that the private chat option tends to be used for smaller networks, while the promoted business app tends to be more for businesses that are on the larger social networks. So which one should you go with? It really depends on what your goals are with Facebook, because the messaging apps have their own functions as well. If you want to promote your business without using up valuable real estate on Facebook, then messaging bot is probably the way to go. For smaller networks, you may want to use a Facebook messenger bot for posting messages that will get you more exposure and, if you choose to have a chat bot on your site, you'll also be able to interact with customers and possibly even refer them to other pages or products. On the other hand, if you think that you'd like to increase your exposure and traffic to your site, then having a chat bot probably isn't necessary, as you'll still be able to post messages to other networks without having to worry about wasting your time. So whichever option you choose, make sure that you're taking advantage of every feature that the bot offers, because they can all help you expand your business with very little effort. Like it? Share it! More by this author |