Increase Web Site Traffic

Posted by jennycooper on July 16th, 2014

In this day, if you have a business but you don’t have an online presence you barely exist. People get most of their information from the internet and search engines are of prime importance from this point of view. If you have a top search engine ranking, your website will be better exposed and more visitors will be aware of your products and services.  

SEO is the short form for Search Engine Optimization, a process that allows any web page to be placed in the first page of results by a search engine. Nowadays, people use the internet to search for almost everything they need, no matter whether it is a product, a service or just a piece of information about a business. Generally, for every keyword used there are thousands of results. Only a few pages can be placed at the beginning of the listing. But why is the first page so important? It seems that people trust the results displayed in the beginning more than the others. It is less likely to see someone search more than 10 pages of results.

Search engines use a set of criteria to select which pages are more relevant for their users. The content of your website must match the search criteria of the user in the first place. But while there can be thousands of pages that have similar content, only those with a user-friendly structure and a safe bounce rate are considered more relevant than the others. Moreover, it is important to have your page quoted by other web sites, but buying links will not do any good. 

SEO can increase web site ranking by transmitting to the search engine your intentions so that they can recommend it further to the users. It is not a way to cheat the search engine, but a process that requires research and good practices in order to be successful. You have to convince the engine that your website is more relevant for users and create a great user experience. As long as you work with a good SEO plan, you have all the chances to increase web site ranking and be listed first by any search engine. 

Stratos SEO is a small business from USA that focuses on improving the traffic of web pages by using a complete set of skills. While not all companies are to be trusted when it comes to top search engine ranking, Stratos SEO is an expert company that uses the best practices and grants all the necessary time and attention to all of their customers. Your strategic plan will be formulated by their experts based on meticulous research and analysis. Keep in mind that only web pages that have a one to ten top search engine ranking have full exposure to users. Even more, those with rankings of one to three are responsible for 66% of the online sales. 

Resource box: Do you want to get your top search engine ranking? Then send an e-mail to Stratos SEO and you will receive all the support you need to increase web site traffic!