Potential Impact of COVID-19 on Badminton Apparel Market

Posted by anna on January 27th, 2021

Badminton Apparel Market: Introduction

Transparency Market Research delivers key insights on the global badminton apparel market. In terms of revenue, the global badminton apparel market is estimated to expand at a CAGR of ~11% during the forecast period, owing to numerous factors, regarding which TMR offers thorough insights and forecasts in its report on the global badminton apparel market.

The global badminton apparel market is broadly affected by several factors. The market is gaining popularity due to the increasing number of badminton leagues or tournaments, and rising number of badminton players. These factors are expected to boost the global badminton apparel market during the forecast period.

Badminton Apparel Market: Key Segments

The global market for badminton apparel has been segmented by product type, material, distribution channel, and region. Based on product type, the market has been divided into top wear (jacket, sports bra, sweatshirt, track suit, and t-shirt & tees), bottom wear (pants & trousers, shorts & tights, and skirts), footwear, and others (socks, etc.), wherein the top wear segment is projected to be highly lucrative across the globe, due to rising participation of users in sports activities. Additionally, increase in the number of prominent sports leagues across the globe such as Premier League, and Badminton League, etc. is anticipated to drive the sales of badminton apparel during the forecast period.

In terms of material, the badminton apparel market has been divided into natural fabric and synthetic fabric. Synthetic fabric dominates the market across the globe. This is an engineered material, which is made from a denier fiber. It is typically developed from nylon or polyester or both. The texture can wick dampness effectively and spread it through its whole surface. However, regular or professional players are also looking for natural badminton apparel that will not only provide comfort, but are better for the environment. Therefore, the demand for natural fabric is projected to grow at a faster rate in the upcoming years.

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Based on distribution channel, the market has been divided into online and offline. Online channel is further divided into company website and eCommerce website. Offline channel is sub-segmented into hypermarkets & supermarkets, specialty stores, and other retail stores. Rapid advancements in the field of technology and advent of high-speed Internet services such as 4G and 5G have contributed to the growth of the online segment of the badminton apparel market. In addition, major manufacturers operating in this industry are opting to sell through online platforms due to the emergence of several eCommerce companies in order to attain a broader consumer base, as it helps them to promote their products with large discounts and offers to attract consumers.

Badminton Apparel Market: Prominent Regions

The global badminton apparel market has been divided into North America (U.S., Canada, and Rest of North America), Europe (U.K., France, Germany, and Rest of Europe), Asia Pacific (China, Japan, India, Korea, and Rest of Asia Pacific), Middle East & Africa (GCC Countries, South Africa, and Rest of Middle East & Africa), and South America (Brazil and Rest of South America). In terms of revenue, Asia Pacific is a major market for the badminton apparel industry, owing to the presence of a large number of participants and fan base for badminton in emerging countries such as China, India, Japan, Korea, and Indonesia.

Badminton Apparel Market: Key Players

Key players operating in the global badminton apparel market are Absolute Protech Sports (M) Sdn. Bhd., Babolat, Felet International Holdings Sdn. Bhd., FZ Forza, Li-Ning Company Limited, RSL International, Victor Rackets Industrial Corporation, Ruby Glamour Sdn Bhd (Yang Yang), Yehlex (UK), and YONEX Co., Ltd.