Australia is one of the best places to buy online

Posted by CesarMuler on July 25th, 2015

Australia is one of the hottest business markets for e-tailers. Australians simply love shopping online. The trend of online shopping Australia has seen a constant rise in the past decade or so. So, if you are in Australia and decide to buy online, you are completely safe.

There are some important stats related to online shopping Australia that should help you decide to buy online.

- In 2014, online shopping Australia generated huge traffic. Almost 40% of the population aged 14 and more shopped online at least once in four weeks.

- The most popular category in online shopping Australia is entertainment and leisure. This includes movie, event and show tickets.

- Second to fifth in the category of most popular items shopped online are travel tickets and accommodation, fast food and meals, women’s clothing and books.

- Sixth to tenth in the category of most popular items shopped online are music downloads, online supermarket shopping, home ware shopping, alcohol and men’s clothing.

- All the top 10 segments saw growth in 2014 compared to 2011. The highest growth was recorded by the food and beverages sections, which saw triple growth in 2014 compared to 2011.

There is another important element in online shopping in Australia – almost 64% of all the shopping done online was from local websites and 39% of the online shopping population bought from overseas websites. The top five items bought from overseas websites are e-books, books, women’s clothing, music downloads and video games and game consoles.

Bottom line is that if you decide to buy online, you should have a gala time shopping in Australia. The e-tailers have become so confident of selling online that they make all possible products available for you to purchase. Look for any product and you will find it listed online.

While the top e-commerce sites have their presence in the country, there are many local Australian e-commerce sites that do brisk business in the country. Their success can be attributed to one of the data points mentioned above – Australians prefer to shop from websites that are deemed to be easily accessible, i.e. local websites. When you decide to buy online, it may be a good idea to follow the lead of most of your fellow shoppers in the country.

There is that one point about shopping online that you need to keep in mind. You need not purchase online from the first online store that you come across. It takes months and years for e-commerce websites to mark their presence in the market and you should look to shop from the established online brands. You will realize the importance of this when you need to return a product or when you request for refund because a product that you shopped for didn’t meet your expectations. The established online stores are much more customer centric.

Try online shopping Australia because this is the norm in this country. Buy online and you can reap all the benefits of online shopping. It is an experience that you will surely love.

Don’t be scared to buy online in Australia. The concept of online shopping Australia is extremely popular and the e-tailers make sure that they meet your needs.