4 Ways An SEO Report Can Help Your BusinessPosted by Strickland Salisbury on May 1st, 2021 With the internet and internet marketing continuing to gain importance for websites and e-commerce stores, SEO reports are a topic that is often discussed. In this post we explain four ways in which an SEO report can be helpful for your business. For instance it can help you find out about your competitors, plan for the future and boost your website's profitability. Firstly, it is important to know the difference between an SEO report and an internet site audit. A SEO report can include several things, nonetheless it will typically include your present website rankings for the main keywords, any comments and tips for your on-page optimisation and exactly the same information about your competitor websites, if available. It will also include any analytics information that is available from your website, for instance for those who have installed Google Analytics or something similar. In contrast a website audit focuses only on your website itself. It may also have information about aspects highly relevant to your on-page optimisation, including the number of pages, keywords, content structure and internal links. Probably a website audit may also contain information about conversions, such as for example call to actions, design or copywriting. Listed below are four specific ways an SEO report will let you improve your website profitability: Show your current position An SEO report will show you exactly where you are at today. Which keywords you're ranking for, which search engines you are ranking in and what position you are at. It will also show you information about your present visitor numbers and therefore assist you to see how your organization has improved. Show your competitors position The report will also show your competitors position, which keywords they're optimising for and how well they rank. You can even know how many incoming links they will have and w here they are coming from. There is some information that is more difficult to get about your competitors, especially information about how many visitors they will have and how their conversion rate is. Show areas for improvement One of the valuable aspects of such a report is that it shows you where to improve your SEO strategy and how. When you compare your current position to that of your competitors, you will easily find out who has the larger online market share. You may also see what you need to do improve your position, whether it's to build links or even to improve your on-page SEO.Like it? Share it! More by this author |