Artificial Intelligence In eCommerce: It's Time To Start Using These Solutions

Posted by Lana Voutik on May 13th, 2021

Artificial intelligence helps ecommerce platforms forecast future demand by analyzing the web site's consumption patterns and anticipating inventory needs. This increased efficiency reduces costs and improves business performance. Once cannot overlook the importance of the delivery experience in the ecommerce context.

You can level up your eCommerce game by developing AI-specific solutions like those mentioned below.

1. Visual Search

As the name suggests, visual search enables users to find the best visually matching items for their needs. All that the user requires to do is put their search query, and they will have the results in just a fraction of time. What makes it fascinating is that it delivers only the results that are visually relevant to the users’ search.

As visual search makes it easy for your shoppers to shop on your eCommerce store, it enhances customer experience, and they are more likely to return.

2. Automated Product Tagging

Manual product tagging is intimidating, time-consuming, and prone to human errors. On the contrary, artificial intelligence automates the complete process, decreasing the time taken to tag catalogs. Moreover, it presents relevant search results to your buyers, reducing the time from visit to checkout.

Automated product tagging also includes putting accurate titles, descriptions, and SEO-optimized tags. This makes your products easily discoverable on Google and stands you the chance of ranking higher on search engines.

3. Voice Search Optimization

Voice search enables your users to find a specific item with their voice instead of typing text. With the advent of Siri, Google Assistant, Alexa, and other virtual voice assistants, voice search optimization is driving traction for many businesses.

People are using more and more voice search capabilities every day. Hence, there’s no wrong to predict that it might soon be the #1 way to search for products or services online. So, optimizing your eCommerce front for voice search would definitely prove to be beneficial.

4. Recommendation System

AI recommendation systems are playing a significant role in helping businesses improve their customer experience. And, it holds for the eCommerce industry too.

It can be used as a targeted marketing tool to understand your audience better, increase sales, and boost brand loyalty. From showcasing popular items by the number of sales to cross-selling and up-selling, recommendation systems will help you meet your users’ dynamic demands.

If you have a project idea that necessitates intelligent search and recommendation, reach out to an AI solution development company and discuss it. With over 10 years of experience in the app development industry, Quytech can be the perfect choice for you to develop an AI-powered solution. They have helped business across the globe achieve their goals through AI solutions and can help you too.