Rehab Lead Generation: 5 Useful Tips for More Drug Rehab LeadsPosted by Kennedy Shepard on June 12th, 2021 
Drug Rehab Leads in a Marketing Plan
Drug rehab leads became a difficult task in 2020 for drug and alcohol addiction treatment center marketing. There have been many business and marketing changes. Addiction treatment centers can no longer rely on a “buy rehab leads” strategy. A comprehensive addiction treatment center marketing plan must be in place. A plan with a good marketing mix and many elements.
You should have a comprehensive knowledge of the competitive addiction treatment center marketing of all your competitors. With this belief, you will realize that it’s a highly competitive market. You need a fair investment, and an expert drug rehab leads a marketing company specializing in this field.
1. Deception with Drug Rehab Leads Generation
It is not enough to have an addiction treatment center marketing expert; you need to study them and get behind the smoke and mirrors. You need the following metrics on the back-end of your website. These tell you exactly where your recovery leads are being created and what is producing the treatment calls. There are many drug rehab leads marketing clients that get into exclusive listings on high gloss sites with a lot of listings and banner ads of their competitors. Some websites have heavy traffic, and some have very few. Also, be aware of the cookie-cutter options of a drug rehab marketing agency.
Some mislead you with fake traffic. If you spend time on these sites, place Google analytics on the website's back-end and look closely at the monthly traffic produced.
2. Check Internet Rankings
The primary step in drug rehab leads marketing is to check their visitor count. One of the best ways to verify is to use Alexa. This is a website checker that will reveal any website traffic. Many of the ones that display heavy traffic use the black hat strategy to depict traffic. Some will buy fake traffic, which is worthless to addiction treatment centers. Once you set tracking mechanisms in place for your
drug rehab leads clients, you find these sites generate minimal leads and have wasted the treatment center's marketing dollars.
3. Think Local with an Advertising Professional Specializing in SEO
If you have a drug rehab marketing agency, verify your local listings for your long-tail keywords. If your marketing and advertising company or in-house marketing staff performs well, you should be ranked in the Google 3-pack and the first three organic listings. If you are not ranking, you need to hire a new marketing agency or get your in-house staffed training on SEO.
4. Drug Rehab Leads Marketing Tools
Rehabilitation centers spend a big amount of money on drug rehab lead generation to make a client. In that manner, many potential clients touch upon that organization by questioning, calling, and researching that company. Very few centers own drug rehab SEO tools or know-how to capture and execute a constant marketing plan. Your due attention needs to produce a solid background in website development, web marketing, and search engine optimization. Knowing how search engines work and how to interact effectively are predominant.
5. Use LinkedIn to Generate Drug Rehab Leads
Your drug rehab leads should not only involve targeting clients needing treatment but also expert referral sources of front-line clinicians, private clinicians, LMHC, etc… The best way to do this is through the most significant professional website in the world, LinkedIn. LinkedIn is an absolute must in the drug rehab marketing strategy.
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