Google Social Impact - Why Social Marketing Will Help Your BusinessPosted by Klausen McCleary on June 12th, 2021 Google has recently introduced their new feature called Google Social Impact, which is a tool that allows internet marketers to see where their keywords are resonating online. This is done by monitoring the top searches on the major search engines. The tool can be used by everyone involved in online marketing including SEO experts and website owners. The way Google Social Impact works is through the integration of Google's keyword suggestions with its existing search engine results. So when people perform a search using a set of keywords, Google will gather the top ten websites based on these keywords and list them in different social media pages across the internet. If you own a company that sells SEO services, then you may want to take advantage of the tool as it could greatly improve your business. So how does it work? Basically, if you type a set of keywords into the Google search box, the tool will then collect data from the major search engines and determine what the top ranking websites are for each search. Based on the information it gathers, you will be able to determine what your competitors are doing. For instance, if you find that your competitors are constantly getting tons of traffic and have high page rankings, you can use this to your advantage. You can start searching for keywords that can drive traffic to your site and use these to boost your ranking on the search engines. Once you have found a set of keywords that are bringing you traffic, you can then start creating profiles on these social networking websites. Once you have created these profiles, you can start getting in touch with your target market, getting them to notice you and your brand. The more exposure you have online, the more potential customers you will have. The biggest benefit to Google Social Impact is the way it will help your website rank higher in search engines. With a little bit of SEO tweaking, you should be able to increase your rankings on the major search engines, such as Yahoo and Google. This is especially important if you own or operate a website that offers services such as business counseling, financial planning, or online classifieds, which most people do, and would rather search for these types of services through a search engine. Another benefit to Google SMO is its ability to streamline your marketing campaign. There are agency of business marketing you can do through these social networking sites. For example, you can build a blog on your site, which will drive traffic to your site. You can also create video blogs, which you can then upload to YouTube. You can write articles and submit them to article directories. You can even leave comments on other people's blogs and get them to forward them to your website or send them to your email campaign. As mentioned above, Google's SMO will streamline all of your current marketing efforts and provide one tool for the whole year. With all of these tools in place, you will be able to focus on the most effective strategies for your site. You will be able to measure the results of your social impact efforts as they occur. If you want, you can use Google's Insights for Social Impact to get a full year of statistics on how your social efforts are doing. One more thing to take into consideration is that Google's plans for their social network are not set in stone. They are still in the research and development stage, and they are listening to what their business partners have to say. If agency have questions, concerns, or ideas about how this could affect your business, Google is more than willing to listen. To date, over two hundred million people have joined the Google+ social community. Are agency going to join them soon?Like it? Share it! More by this author |