What are the Reasons for Me to Obtain ISO Certification

Posted by Steve Smith on March 10th, 2016

Is it necessary to receive ISO certification standards because competition has them? The business arena has long been plagued with rivalry, fierce rivalry - and this has compelled plenty of industry players to take extreme measures as everyone struggles to receive a bigger slice of the pie. These days, nothing has changed. Competition remains as fierce as ever despite the new found promotion avenues, which only make customers less loyal and more discriminating. Unless the business or its products are deeply integrated in to customer purchasing custom, the battle seldom seems to cease not to mention waver.

So is it necessary to get certified in order to outwit the competition? By hanging framed certificates from the International Organization for Standardization, can a business have time to relax, to be confident, and to be unworried? Sadly, the answer is a giant NO. In business, there is seldom room for complacency, not even with an ISO 9001 or whatever certificate mounted on the wall. The market remains dynamic and changing, and more so now with all the technological advancements and innovations. ISO compliance and certification aid the attainment of success, not guarantee it.

If getting certified doesn't make sure business success, then why do thousands of businesses, corporations, and organizations strive for it? ISO compliance puts an organization on the path towards improvement of its overall operations, and hence giving it momentum to succeed. When sure management systems are in place, the organization starts to have a vivid view of where it wishes to be and how to get there. The mere attempt of complying with ISO standards sets the organization in motion towards having increased efficiency, productivity and profitability.

Joining the bandwagon of ISO certification may in the finish help businesses and organizations reap the fruits of improvements in its operations. Nevertheless, organizations must keep in mind that "it's not the location but the journey that matters". In other words, the method of obtaining ISO certification gives the organization a more significant experience than the awarding of the certificate itself. But even with the certificate, the journey seldom stops. ISO standards are all about continuous improvement; there is no finish to it all.