Women’s Shirts & Blouses Market– Statistics And Analysis & Forecast To 2028

Posted by Mrudula Anil Karmarkar on September 27th, 2022

The global women’s shirts & blouses market size is estimated to reach USD 157.56 billion by 2028 and is expected to expand at a CAGR of 5.1% from 2022 to 2028, according to a new report by Grand View Research, Inc. The global demand for women’s shirts & blouses is driven by the rapidly-growing working-class population, mostly in the Asia Pacific. The enhanced production capability and automation of manufacturing processes are resulting in the massive production of apparel conveniently at a lower cost. This reduces the overall end price of the product available to the consumers. The lower prices and heightened product launches are expected to drive market growth during the forecast period.

The outbreak of COVID-19 affected the overall apparel and fashion industry. The pandemic resulted in various lockdowns and government restrictions on numerous activities. International travel was banned, trade activities were halted, shopping malls and stores were shut down, and production was frozen. Also, consumer influx at the stores reduced alarmingly as a precautionary measure, leading to declined sales. Over the forecast period, the market is estimated to recover and expand at a promising growth rate, with the resumption of various market activities.

The cotton segment accounted for the 2nd highest market revenue share of the global market. In 2021, the cotton segment accounted for over 31% of the market revenue share in the global women’s shirts and blouses industry and is anticipated to expand at a CAGR of 5.4% from 2022 to 2028. Cotton is breathable, and an excellent moisture and sweat absorbent. It is mostly used in the textile industry to make apparels that are suitable for warm conditions and absorb sweat efficiently. The eco-friendly nature of cotton also contributes to the higher preference from consumers, since the material is soft on the skin and has no irritable effect.

The offline distribution segment accounted for the highest market share in the global women’s shirts & blouses space. The segment share amounted to around 79% in 2021. Offline channels include exclusive stores, hypermarkets and supermarkets, shopping malls, wholesalers, and retail stores. These offline stores provide a physical verification and trial facility of products, thus influencing consumer sentiments and registering a higher market share in the global market.

Asia Pacific is anticipated to expand at the highest CAGR of 6.1% from 2022 to 2028. The market growth is significantly attributed to the increasing consumer demand in China and India. The rising population in countries and changing consumer fashion attitudes are also credited for the market growth during the forecast period. The increasing disposable income and growing distribution channels including online and offline are likely to propel regional advancement. Many multinational companies are expanding their foothold in this region due to low labor costs and the easy availability of raw materials, which drives the market growth.

To Request Sample Copy of this report, click the link:

https://www.grandviewresearch.com/industry-analysis/womens-shirts-blouses-market-report/request/rs1

This can be attributed to factors such as the availability of a variety of designs as per seasonal demand and requirements, increasing number of working women, rising per capita income, and increasing spending capacity. Additionally, changing fashion trends across the globe are contributing to the growth of this market. Moreover, apparel manufacturers are adopting automatic machines to increase production and also reduce the cost associated with it. Apparel manufacturers are focusing on increasing their customer base by reaching them in different ways, such as showcasing their product offerings on e-commerce platforms and offering discount schemes and coupons.

Women’s Shirts & Blouses Market Report Highlights

  • Europe accounted for the largest market share in 2021. The higher consumer spending capacity, product awareness, and strong presence of key players are credited for the dominant market share
  • The cellulosic segment is estimated to register the highest CAGR of 7.4% during the forecast period. Sustainable procurement and the eco-friendly nature of the segment are likely to drive the popularity of the cellulosic fabric
  • The online distribution channel segment is estimated to witness a strong CAGR of 6.5% during the projection period, owing to the increasing consumer demand and technological developments

During the COVID-19 pandemic, governments in various countries imposed lockdowns and restrictions. Also, citizens preferred to stay at home as a precautionary measure to minimize the virus spread. Various public events were canceled across the world. International travel was banned, trade activities were dropped, the supply chain was disrupted, and production of apparel also plummeted.

Moreover, corporate offices remained operative with a lesser number of employees, while some opted for the work from home model. Due to this, the market experienced declining sales of apparel due to reduced demand. Considering this short slack in market revenue, it is expected that the market will recover during the forecast period and witness positive growth.

Women’s shirts & blouses are used as upper garments made from various types of fabrics such as cotton, polyester, and cellulosic. Considering comfort and styles, shirts & blouses are available in different sleeve lengths, necklines, colors, and designs. The demand for shirts and blouses is increasing across the world, especially among working women.

Fast fashion is also expected to support the growth of the market, owing to the availability of branded designs at lower prices, which are produced at a massive rate. Fast fashion, however, also produces low-quality products and leads to huge waste generation. The increasing product innovations and heightened product launches are also likely to facilitate the growth of the market during the forecast period.

Have a Query? Ask Our Expert:

https://www.grandviewresearch.com/inquiry/452799/ibb

Environmental pollution is one of the major restraints to the market growth for women’s shirts & blouses during the projection period. Various organizations and private groups are carrying out awareness programs about the huge waste production, environmental pollution, and tremendous greenhouse gas emissions. This is also creating a trend of recycling, reuse, and upcycle in the global market, restraining the growth of the market.

The global market for women’s shirts & blouses is characterized by the presence of various well-established players and several small and medium players. Key players are focusing on product launches to meet consumer expectations with changing fashion consciousness. Moreover, they are expanding their reach across the globe via joint ventures, agreements, and other strategies. For instance, in July 2022, Chanel expanded its online presence in China with the launch of Tmall’s luxury platform. Such initiatives are expected to boost the adoption rate of these products among consumers. Some of the prominent players in the global women’s shirts & blouses market include

  • Dior
  • CHANEL
  • Gucci S.p.A.
  • PRADA
  • Burberry Group Plc
  • Giorgio Armani S.p.A.
  • Dolce & Gabbana S.r.l.
  • Gianni Versace S.r.l.
  • Louis Vuitton, Inc.

Like it? Share it!


Mrudula Anil Karmarkar

About the Author

Mrudula Anil Karmarkar
Joined: July 2nd, 2020
Articles Posted: 1,973

More by this author