How to Write Articles that Grab and Keep Your Readers AttentionPosted by Nick Niesen on November 1st, 2010 No Surprise Here, Writing Articles is a surefire way to gain recognition as an expert in your field. By allowing them to be reprinted along with a resource box attached, Increases the number of links pointing back to your site. This gets your site noticed by the Search Engines, increases your link popularity, and eventually improves your search ranking. If your article is written well, you'll see an increase in your web site traffic as well as an increase in your subscriber base. None of this is anything you don't already know or read before. However, the problem you may face is, not being able to come up with an idea, rather, how do you come up with content which peaks your readers curiosity, grabs their attention, and keeps them reading through to the end of your article. Which causes them to want more of the same. If winning readers is your goal and not just getting something out there, you'll have to put yourself in their shoes. Become "Other Centered," Provide them with what they want and they'll read anything you write. (As long as it's honest Whatever the topic, the next 4 steps are an outline for writing articles that grab and keep your readers interest, they'll read your articles in their entirety, keeping them coming back for more. 1. First and Foremost: If You're Going to Solve a Problem it Helps to Know What the problem is. (Not Exactly Rocket If you've got expertise with the topic your readers are interested A short, simple 3 question survey will define exactly what your readers want. I've put an example of the survey I use to extract pertinent information from my list. Feel free to use it. Edit it, move it around, change the questions, do with it as you please.
Pardon the intrusion. I know your time is valuable. I'll be brief. As a valued subscriber of (The name of your ezine/newsletter) it is my intent to provide you with useful, effective, information, intended to help you solve the challenges you may be having Online. I've put together a short survey below to help me help you. Please reply with your answers so I can better meet your needs. Please find the questions below. a. What is the biggest challeng you face on a daily basis? Keep in mind, This is Your Newsletter. Your answers will assist me in providing you with the most accurate content I can provide. Kind Regards, 2. Get Their Attention This is an unforgiving step. If you fail to get your readers attention in the first several seconds, they'll either click away or send you into the abyss of cyber space. Lost forever. Take your time and Think About Your Opening. Remember it's about Them and what they want. Write something that makes them feel like, "Hey, They're Talkin' About Me!" or "Finally, This is Exactly What I've Been Looking For!" 3. Have a Conversation With Your Reader When writing your article, keep it relaxed. Like you would be in a normal conversation. Being careful not to be too informal, as this may irritate your readers. If you find this to be true, don't worry, you can always edit it later. Same with being to formal. Simply write as you talk and you'll be fine. In addition to the facts and strategies, inject a bit of humor. They may have hopes of being entertained. Be yourself and let your personality shine through. 4. End On An Upbeat Note Don't let your article die or simply fizzle out. Alot of writers do this because they don't know how to End on an Upbeat Note. Impressions are made with the beginning and end of your article. Create a feeling of anticipation in the beginning and a feeling of satisfaction in the end. Finally: create an article-writing cheat-sheet for yourself. Divide it into beginnings/middles/ends and add more Do this, and you'll be regularly pumping out articles that almost everyone will want to publish! Like it? Share it!More by this author |