Change Your Web Design Now to Improve Its Appeal

Posted by Tom Clark on February 21st, 2019

You need to update your website and make it appealing continually. You cannot expect people to visit your page if it does not look enticing enough for them. Even if they visit, they might decide not to stay long since nothing is exciting for them. Worse, they might find it difficult to navigate the page. These changes could help improve the user experience, and you need to try them now.

Create a mobile-device-compatible website

Most people use their phones to search for information these days. Not everyone is on their computer all the time. Even if they do, they might be too busy doing work-related tasks instead of scrolling to make online purchases. Therefore, it helps to have a mobile-device-friendly website since people use their phones to buy from online stores or search for necessary information. In the absence of a web design which is compatible with a mobile device, you are losing tons of potential customers.

Eliminate some elements

Web design does not necessarily mean the page needs tons of unnecessary features. Do not feel overwhelmed by the possible options to make your page appealing. Take a step back and remove unnecessary elements. Sliders, for instance, are not necessary anymore. Background music is also ineffective. It could even slow the page down. Streamlined and straightforward designs are more efficient in communicating with your target audience than a design with overwhelming elements.

Create your font style

It does not help if you want to create a brand, but you cannot even come up with an original font. Make sure that you have font styles that people are not familiar with. You do not want these potential customers to think that you are too lazy even to bother using original fonts.

Remove flash intros

No one wants to see flash intros anymore. They might have seemed enticing in the past because of the novelty, but they are quite distracting. They do not offer real value and take people’s attention away from the important content.

Use real photos

People can relate more to authentic photos than stock photos you obtained for free. You want them to see real people using your products and services. Avoid hiring models whom you glam up for a photo shoot. It does not appeal to many people anymore, especially if you are operating a small business. Those images do not seem authentic enough to warrant attention.

Ask for help from experts

It is quite tricky figuring out what you need to do to improve your website. Web design trends change all the time. You need an expert by your side to guide you in the process. You can hire experts in website design Oxford offers who know the tricks to create an enticing page. You might need to pay them for the services offered, but your website is important. It is okay to spend money to make it more enticing than it is now. Make sure that you communicate your thoughts to the web designer in order to feel satisfied with the final output.