Global Brick Carton Packaging: Market Demand, Insights, Trends & Future

Posted by Arslan on March 6th, 2019

Brick carton packaging is either square or rectangular in shape and is made of aluminium, paperboard or low-density polyethene. Brick carton packaging is available in a range of sizes and with or without closure. Brick carton packaging usually presents benefits such as longer shelf life, storage convenience and maximum functionality over other packaging solutions.

Fact.MR has collated compelling insights on the brick carton packaging market and published a new report titled, “Brick Carton Packaging Market Demand, Forecast, Trend Analysis & Competition Tracking - Global Market Insights 2018 to 2028”. A thorough analysis backed by an in-depth assessment of historical data and current market study is carried out to derive the brick carton packaging market performance during the forecast period.

Focus on Efficient Handling and Affordable Transportation Fueling Adoption of Smart Brick Carton Packaging

Innovations in the packaging industry continues to be centered on lowering the transportation and direct product costs. Currently, brick carton packaging market is clearly dominated by paperboard material where cartons’ lightweight enables easier transport, in turn, saving significant investment in outbound distribution. The compact and stackable brick carton packaging enables the retailers to achieve faster shelf replacement, efficient use of retail shelf space and minimum waste handling. Further, the smart shapes of the brick carton packaging aid in efficient palletization by enabling stacking of a higher number of cartons in warehouses. The penetration of smart brick carton packaging is likely to witness an increase over the course of the assessment period.

‘Billboard Effect’ to Maximize Shelf Impact: A Pervasive Strategy in Brick Carton Packaging Market

To increase shelf visibility and overall sales, manufacturers are using the ‘billboard effect’ to maximize their shelf appeal. As major purchase decisions are made in store, maximizing shelf impact directly influences overall sales. Brand names on all sides of brick carton packaging with high-quality printing assists manufacturers in the achieving the billboard effect. In addition, digital printing is gaining traction in the brick carton packaging industry as attractive color patterns and different finishes assist brand owners in capturing higher consumer traction as compared to analog processes.

Brick Carton Packaging Market Players Invest in Equipment Innovations to Expand Production Efficacy

Substantial demand for brick carton packaging has encouraged equipment innovations to enhance the speed and overall output of the packaging. The versatility of packaging equipment has assisted manufacturers to accommodate the demand for a wide variety of shapes and closure types available in the brick carton packaging market. Equipment innovations such as automation, user-friendly human-machine interphase (HMI), toolless equipment, self-learning, self-monitoring and robotics have, in turn, increased the precision, speed and overall production.

Analyze Unmet Consumer Requirement & Launch Customized Offerings – The Mantra for Market Players

The food & beverage industry, along with the packaging industry, is massively influenced by even subtle transformations in consumer lifestyle. The next decade is likely to be dominated by unprecedented emphasis on customized health and wellness products. While on-the-go packaging continues to trend, time-pressed consumers now have a holistic view of the convenience and health. In addition, unique and personalized brick carton packaging as per single or in-house usage is also gaining traction among the modern consumers. Acutely aware of these evolving consumer trends, beverage producers are introducing novel brick carton packaging solutions to win over the competition in the brick carton packaging market.

Competitive landscape

This section delivers a dashboard view of the leading stakeholders in the brick carton packaging market. The brick carton packaging market report includes a thorough analysis on the key product and business strategies of all the prominent market players. Few of the players identified in the brick carton packaging market report includes Tetra Pak International SA, Refresco Gerber B.V., Lami Packaging (Kunshan) Co., Ltd., Nippon Paper Industries Co. Ltd., Nampak Limited, SIG Combibloc Obeikan Company Limited, Mondi Limited, Polyoak Packaging Group (Pty) Ltd., Amcor Limited and Elopak S A.

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