Pressure Sensitive Labels Market: Trends and Forecast

Posted by Kishor on March 25th, 2019

The global pressure sensitive labels market is witnessing rapid growth thanks to the demand for pressure sensitive labels in prominent end-use sectors such as food and beverage and logistics. Pressure sensitive tapes are widely used in a number of applications due to their ease of use and their feature to incorporate technologies such barcode in the design. Pressure sensitive labels are used on products to allow easy identification for customers and to deliver branding information to customers. Increasing brand visibility is one of the key objectives of pressure sensitive labels leading o their increasing adoption in various industry sectors.

The report’s authors segregates the worldwide market for pressure sensitive tapes based on material and geography. Based on geography, Asia Pacific is likely to emerge lucrative in the coming years.

The report prepared by seasoned analysts provides an in-depth analysis of the worldwide market for pressure sensitive tapes along with a brilliant evaluation of key segments categorized under different categories. The vendor landscape of the market is analyzed at length to present insights about growth strategies, recent developments, and other crucial business aspects of key players.

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Global Pressure Sensitive Labels Market: Trends and Opportunities

Majorly fuelling the global pressure sensitive labels market is the steady growth of the logistics sector in the recent past leading to growth of the transportation industry. Pressure sensitive tapes hold significance for logistics to serve long-distance shipping chains and due to the expansion of retail outlets. Pressure sensitive labels are useful to convey product information in an attractive format, which is leading to their uptake in the logistics and transportation sector.

The steady growth of the food and beverage industry and retail sector is another vital factor having a positive impact on the pressure sensitive labels market. The increasing incorporation of technology in food packaging so as to enable long-distance shipping has made pressure sensitive tapes an indispensable component of the food and beverage sector. Pressure sensitive labels provide crucial product information, identification data such as barcodes, as well as regulatory information for transportation and retailing of packaged food.

The low cost of production of pressure sensitive labels is leading to their widespread adoption in the retail sector, as they are useful for imparting product-related information. The rising adoption of technologies such as near field communication and barcode recognition is leading to the demand for pressure sensitive labels due to ease of integration of these technologies into pressure sensitive labels. Pressure sensitive labels embedded with these one of these technologies are then applied on products without extra labor or expenditure. The expansion of modern retail shopping channels in developing economies of Asia Pacific in thus acting as a major growth driver of the global pressure labels market in these regions.

Global Pressure Sensitive Labels Market: Geographical Analysis

The global pressure sensitive labels market could be segmented into Europe, Asia Pacific except Japan, North America, Latin America, the Middle East and Africa, and Japan. Of them, Asia Pacific except Japan is likely to emerge as a key region due to rising demand for pressure sensitive tapes from emerging economies in Southeast Asia.

Global Pressure Sensitive Labels Market: Companies Mentioned

The worldwide pressure sensitive labels market witnesses the dominance of some leading players such as Avery Dennison Corporation, CCL Label Inc., Constantia Flexibles Group GmbH, 3M, Fuji Seal International Inc., Henkel, Lintec, Coveris Holdings SA, Inland Labels, and UPM-Raflatac.