Search Engine Ranking and Nofollow Links

Posted by Cliff Collins on October 4th, 2019

What is Nofollow Links?

Nofollow links are hyperlinks. Any Links with a rel=”nofollow” HTML tag applied to them are nofollow links. Nofollow HTML tag tells search engine to ignore the link as they don’t impact search engine ranking of the destination URL. The blue texts in sentences can be nofollow or dofollow link. The difference is apparent only with HTML code. Visit this website if you are interested in getting local SEO expert.

In general, inbound links from below sources tend to be nofollow:

• Social media

• Blog comments

• Links in press release

• Links in forum posts

• Links in widgets

Impact of Nofollow links on SEO

There a two different theories on whether the nofollow link have any impact on SE ranking

According to first theory a nofollow link can get republished by a spammer and then the spammer may make it a dofollow link. Keywords matter for ranking. Few spam links will not help a website ranking.

According to second theory search engines pick up the anchor text and use them for ranking.

Some people say nofollow links have ZERO impact whereas other say that nofollow links are as powerful as dofollow links. To find a dental SEO expert, visit this website.

Google says” In general we don’t follow them”.

Benefits of Nofollow Links

• Studies have found that nofollow links can directly help higher ranking in SEO

• Right nofollow link can bring heavy targeted traffic.

• Nofollow links are part of natural link.

Author Bio:

Albert Lee is the most accredited digital marketing expert. Apart from offering unique strategies based on the emerging internet marketing trends, he also uses the latest web technology and solutions to provide result oriented approach. Hire the legal marketing agency here that offers you the best SEO for lawyers according to your budget.