How to Discover the very best WordPress Theme for the Business

Posted by Thomas Shaw on February 27th, 2020

You've likely currently heard how WordPress is a really well known platform for bloggers, and chances are, a majority in the blogs you study every single day were designed with WordPress. Whilst it can be the ideal blogging software available, because of some great theme developers, WordPress has now also turn out to be arguably the very best platform for business websites. Get more info about modern minimalist wordpress themes

WordPress is extremely easy to learn ways to use, quite easy to customize and scale to your business, is incredibly very affordable, and allows you to chose your own personal hosting company (opposed to getting ripped off for hosting by hosted website solutions). WordPress.org software is free, and also you can then then simply add themes (otherwise called templates) that integrate completely with WordPress, letting you get practically any type of website up and operating inside minutes. WordPress themes can allow you to have greater websites than people and companies that spend a huge number of dollars to developers to construct their websites. Most effective of all, outstanding premium WordPress themes typically expense below 0. I've personally spent nicely over 0 a month for hosted website software that was honestly not as great as WordPress. Using WordPress can effortlessly save you or your company a ton of money that can be superior used to market your business.

7 Actions to Discovering the perfect WordPress Theme for your Business

1. Make a decision around the type of business website you're looking for. This may sound obvious, but you can find WordPress themes accessible for a wide wide variety of businesses, from corporate websites, to directory sites, news & magazine sites, eCommerce businesses, daily deal sites, photography websites and much additional. There are some WordPress themes accessible that are so fantastic that they might even encourage you to start a style of business you hadn't even considered!

2. Determine on must-have features for your website. Most themes have standard features such as multiple color schemes, giving you the ability to conveniently customize things like fonts and colors, and some pre-designed page templates, but are features such as Advanced Search, integration with Google Maps, Image Sliders, or the ability to sell digital products important to your business? In other words, focus on key features that might be specific to your business, or maybe features that would be a excellent improvement more than your current website.

3. Determine on what sort of style greatest suites your brand. Do you want to portray your company as professional, fun, modern or high-tech? What about minimalist, artsy, bold or retro? Do you want your website to be clean and organized or have much more of a grungy look?

4. Decide on a your preferred website layout. This one is usually a bit tricky, since many on the ideal WordPress themes might have one layout by default, but give you the option to simply chose from various layout options. If you don't love the default layout of a specific theme, but it has all the features you will be looking for, you might want to check whether the theme includes multiple layout options. Also, it can be often worth deciding whether you want a blog-type layout (generally with a widget-based sidebar on the right and comment fields below your posts) or far more of a professional layout. Having a standard blog-style layout might work nicely for news sites (and it encourages discussion from your site visitors), but it might not be appropriate for corporate websites.

5. View theme demos. Browse theme demos as if you were a customer or a potential client. Could be the website straightforward to understand and navigate, nicely organized and give you the search options you would want? Is it simple to browse photos around the gallery page? Does it give a professional image of your business?

6. Make sure the theme designer provides at least some form of technical support. Some theme companies provide phone service, even though others use email or a ticketing system for support, and others use support forums to communicate with customers. Any of these options are usually fine, but make sure they offer some level of support and customer service. WordPress is simple to work with and most themes (especially premium themes) work quite nicely, but you may still have issues or encounter bugs once in a even though. You want to purchase a theme from a company or individual who will be around to help you if you run into an issue 10 months after you purchase the theme. Technical Support is one of many features you'll get when purchasing a premium free, as opposed to using a free WordPress theme.

7. To save a lot of time, rather than digging through the websites of numerous theme companies, check out a few online marketplaces that aggregate the top WordPress business themes from multiple theme designers into one place.

Summary

When it comes to online marketing, It seems like the focus of every single small business these days is on places like Facebook and Twitter. Whilst social media is important, and a good way to communicate with your customers and potential clients, your website would be the real face of your business.

I constantly see small businesses spending a lot of money on things like pay-per-click ads, Facebook ads, SEO and extra; all of which direct traffic to their websites. When you click through the company's website, you're often greeted with a stale, confusing and out-of-date website that the company possibly paid a superior chunk of money to have built for them in 1992.

You are able to create the most beneficial products, offer the most beneficial services, make the best food of any restaurant in your area, or write an amazing e-book, but if your website is not effortless to work with, uncomplicated to understand, and easy to purchase from, you are most likely losing a lot of business. People DO judge a book by it's cover, and your website is that 'cover' - it's often the first impression people have with your business.

I was reminded of this recently as I was searching to get a carpenter/contractor to do some work on our house. I searched on Google, clicked on some AdWords ads, and was repeatedly brought to cringe-worthy websites that make me leave their sites literally within seconds. My attitude was that if these 'businesses' cared so little about themselves to pay attention to their websites, I didn't want to trust them renovating part of my house. They might have been amazing carpenters for all I know, but the first impression they gave me immediately turned me off to them.

It can be simply so effortless and cost-effective to have a fantastic website these days, that there's no excuse for businesses not to, regardless of what industry they're in. WordPress and other website software options out there make it possible for virtually anyone, with any budget and any level of technical knowledge to have an amazing looking website.