Germany Augmented Reality Market Trends, Size, Competitive Analysis and Forecast

Posted by mansi on March 21st, 2020

Germany augmented reality market is estimated to grow significantly at a CAGR of more than 34% during the forecast period. The major reason for this significant contribution by the country in the AR market is its high adoption in medical applications. A  clinic in  Germany started experimenting in  November 2017 with an application using AR on iPads in the operating rooms. These ipads enables surgeons to see through anatomical structures during operations such as blood vessels in the liver without opening the organs.  It enables them to perform more precise excisions.  Further Germany’s Fraunhofer Institute has developed 3D-ARILE, a new  AR  system which is combination of  both hardware and software to assist in the removal of sentinel lymph nodes enabling precise identification of the location of lymph nodes to simplify the removal of the cancerous tissue. 

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Additionally,  it is considered important for the treatment of certain types of cancer such as skin, prostate, and breast. 3D-ARILE  consists of a near-infrared  (NIR)  camera, which captures the resulting fluorescence and produces a 3D reconstruction of the affected lymph nodes. The device captures the images instantly and displays them in AR enabling the doctors not to divide their attention between the patient and a screen. By using AR, smartphone and tablet users are allowed to view historical content about the Berlin Wall, as well as in and near the locations where it used to stand. The content includes historical film footage, stories about the divisive impact the wall had on Germany during the Cold Warand reconstructions of demolished sit.

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The market is segmented on the basis of device type, technology, components, and application. Based on the device type market is sub-segmented into the head-mount, head-up, handheld. Based on technology the market is sub-segmented into monitor based technology and near eye based technology. Based on offering, the market is bifurcated into software and hardware. Based on the application, the market is segmented into individual, consumer, and others (automotive, defense, tourism, healthcare, apparels & Accessories). 

Germany Augmented RealityMarket Segmentation

By Device Type

• Head-Mounted
• Head-Up
• Handheld

By Technology

• Monitor Based Technology
• Near Eye Based Technology

By Component

• Hardware
• Software

By Application

• Individual
• Commercials
• Others (Automotive, Defense, Tourism, Healthcare, Apparels & Accessories) 

Company Profiles

• Thales Group
• Rokid Corp.
• PTC Inc.
• Microsoft Corp.
• Qualcomm Technologies Inc.
• Apple Inc.
• Wayray AG
• Intellectsoft LLC
• Vuzix Corp
• Ubimax GmbH

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