social media ideas

Posted by javier hernandez on December 20th, 2020

Welcome to this article on how to generate content I will give you 31 ideas so that you can implement in your social media strategy, stay because these 31 ideas are surely going to love you, we use this strategy in the agency Séonline

News from your company
Share things you are doing in your company so that people know what is happening internally
Testimonials
Publish what customers say about you this is very good because it increases the trust of your customers.

Pictures of your products
Take pictures that look very nice of your products that look professional with good lighting, you don't need a super professional camera, you can do it with your cell phone

Awards

You can publish a contest as giveaways so that people can interact with your content, in that way increase the number of your followers

Talk about your staff
This means that you publish the photos of for example the person who attends, the photo of the directors of each department, in this way you will humanize the brand, this is very good for social networks because social networks are about people.

Tips and Tricks
Give those tricks and tips that your potential customers can use to your users

Playlist
It is the audio format, you can make a playlist where you can put all the songs that you think your users might like. There is a very good case that I really liked, which is the case of a floor disinfectant, they made a playlist so that the people who were attending the homes could listen to music while they are cleaning.

Memories
It is not bad that you recycle content, if you had a photo that you posted a year ago that is very good and generates a lot of engagement, you can take it out of that funeral that you have on the instagram feed so that people can see it again.

Space filling
There you can play creatively and have people fill in the space with a word the
post photos of your followers
I love this one and it is used very well and it is always the same to "humanize the brand" here are some examples of companies that have used it very well, for example restaurants know how to do it well by placing people consuming their dishes

Get users to ask questions
Questions about what you are an expert, for example in my case I talk about marketing in my social networks and people ask me questions about this topic and I answer it, you can do it for example in instagram stories

Debates
Ask questions that people have as two sides, for example a debate question could be “What is better facebook or google ads? o What is better photoshop or illustrator? people will be inspired by the comments, sometimes they put up large paragraphs expressing themselves and it is very good because people feel like they are taking their opinion into account.
Ask your followers to publish your brand's post
For example, redbull uses this strategy very well, their own consumers are the ones who generate the content, I think it's brilliant

AMA (Askme Anything)
Anyway, make them ask you anything, for example in my case I publish what they want me to answer and they begin to publish and I begin to answer a very good strategy for how I tell them to generate that audience, remember that social networks are about generating audiences of generate brand promoters and it is a very good way to do it that you can talk to them.
What title do you give the image
I see this very frequently, for example, in the accounts that publish many things about memes, they put an image of a great meme and put "what title would you put on the photo"

News from your sector
This is very good because you do not talk about you, but what is happening in the industry I use this a lot, for example I recently published this campaign that made 'Doc Ricado Hernández' which was giant crowns of them for social distancing that was a industry news people loved it

Interviews with bloggers from your niche
Well right now the famous Instagram lives are used a lot, start to see people who attack the same market group and start interviewing them for one, your power to give value to your users, for example if you do not consider yourself an expert in an area you can bring an expert on this topic and deliver value to your users through this expert, in addition to delivering value you can get new followers with these strategies for example I recently did a live with a video-marketing expert and the truth is that he shared great tips that my users loved

I give you 31 ideas to generate content on social networks. Without a doubt, regardless of your position, you have had to interact with your company's social networks, either directly to execute a strategy or to give your opinion. And for the same reason that I know that you have been involved, I can assure you that one of the main challenges you have is not knowing what to publish, that is why I want to give you 31 ideas to create content on your social networks. I hope these ideas help you to implement content on social networks within your planning strategy. I guarantee that by combining this with good consistency and valuable content, you will be able to build that long-awaited loyal audience that every company wants to have.