Few Unique Graphic Design Trends That Will Dominate In 2021

Posted by Jean Haley on January 12th, 2021

Often, companies hesitate to invest in new graphic trends as they believe the trend may fade frequently and might not potentially offer better results. Few trends might do vanish over time; however, these trends shouldn't be ignored! New graphic design trends allow Virohaa India to enlarge their design outlook for brands and enable them to upgrade the brand and attract viewers' attention by developing new concepts. The strategy is to implement new trends without giving up on branding or messaging. Check out some of the unique graphic design trends that will dominate 2021 and will work for your company as well. 

Muted Colors

Muted colors have taken the world of graphic designing by storm. Many companies are steering towards muted color palettes as it is one of the most constructive ways to grab the audience's eyes. After the dominance of bright colors for so many years, people now appear to admire the emergence of muted colors more. Muted colors are colors of low saturation, which offers the audience a sense of authenticity and organic. These colors also bring calm, relaxation, safety, and security. The combination of muted colors and clean and bold typeface offers a friendly vibe while being professional. Muted organic colors would be used by most of the companies and brands this year too. LinkedIn is one of the brands that used muted colors in the past year. 

Another reason for the trend in muted colors is that it quickly blends with the text. It doesn't matter whether you use a darker font or a lighter font; the text should be prominent above the muted background. Usually, color palettes require 3 to 4 years to become outdate, unlike a few continually changing graphic design trends. 

Simple Data Visualization

The strategy of data visualization is to turn complex information as easily understandable. However, few graphic designers focus more on style than substance to make its prominence on social media. They overload designs with too much information, and hence the core message is lost in the traffic. 

The simple pie chart is convenient data visualization and is in trend as it is used by most of the companies. Simple pie charts are suitable for social media as most people can understand a pie chart accurately. Another great option is the bubble charts. They are easily legible and suitable to use while comparing two things directly. These simple data visualization options are highly suitable for other graphic trends like muted color palettes. However, a few times, one doesn't need any chart or graph to explain the information. Merely adding a catchy info point on a graphic is enough. With this, you can express your point more effectively and quickly rather than using complex data visualization. 

Classic Serif Fonts

Serif fonts are fonts with a small stroke at the top and bottom of their letters. Even being the oldest typefaces or font styles, serif fonts are still in trend. They belong to the 15th century and have been in use since then. Serif fonts are classic and offer a feeling of elegance and trustworthiness. Pairing serif fonts with muted color palettes can effectively offer the brands the feeling of genuineness. Serif fonts are also right to use in headers and sans serif body text, which offer great contrast. 

Geometric Shapes

This year, thousands of companies started to incorporate geometric shapes in their graphic designs. Last year graphic designers used abstract and flowing shapes, while this year, it is hard-edged and rigid geometric shapes that are trending. These shapes are simple to use and create. Geometric shapes offer order, proper structure, and consistency to a design. With geometric shapes, the overall look appears consistent in style even if the images are not consistent. Another good option is to use a bunch of circles for consistency. Moreover, geometric shapes suit well with muted colors. Good contrast between bright geometric shapes and soft muted colors can look very interesting. 

Illustrations and Flat Icons

Flat icons are a perfect option as they suit different graphics such as infographics, presentations, and visuals of social media. The flat icons can be quickly and easily understood. Viewers can easily understand the message through flat icons, even if they don't consist of any text or context. The best thing about these flat icons is that their look, such as size, color, and orientation, can be changed easily. It becomes convenient for non-designers also to create visuals. 

Without being afraid of implementing new trends, follow these amazing graphic designing trends to create eye-catching and exciting visuals. These new graphic trends by Graphic Design Company are effective in keeping the brand relevant and freshly new.