Why Should You Target UK Buyers With Your Sotogrande Property In 2021?

Posted by Liz Seyi on January 19th, 2021

2021, as we all know, marks a new beginning in more ways than one. On one hand, we are all hopeful of the world finally getting on top of the COVID-19 crisis as approved vaccines become available at last. Furthermore, the United Kingdom and the European Union (EU) are also embarking on a new relationship after the end of the recent transition period.  

Whatever your feelings towards Brexit, now is a time to get used to new ways of doing things with our continental partners. However, some things aren’t likely to change very much between the UK and mainland Europe, one of those being Britons’ love affair with Spanish property. 

The statistics tell their own story for Sotogrande property buyers and sellers 

Here at BM Sotogrande, we work with various online portals to bring Sotogrande property to the broadest possible audiences. And if there’s one thing the most recent statistics gathered by those property portals indicates, it’s that there remains plentiful opportunity for the owners of Sotogrande property to sell to British buyers. 

Kyero, for instance, recently reported a whopping 21% jump in its website traffic for Spanish properties, compared to 2019. The UK is also among the many countries from which Kyero visitor enquiries have gone up, alongside the likes of Ireland, Germany, Sweden and Switzerland. 

According to Rightmove, meanwhile, British home-hunters spent the third quarter of 2020 viewing more than 1.4 times as many Spanish properties on its site as they had done in 2019’s third quarter. Even email enquiries to Rightmove about properties in Spain were up – by 5% in the third quarter of 2020 compared to 12 months earlier – despite the uncertainty and disruption brought by Brexit and the pandemic. 

Don’t miss out on a lucrative market for your Spanish property in the year to come 

Other statistics continue to support the strong case for targeting opportunities for Sotogrande property purchase at the UK market, even amid the country’s departure from the EU. 

2019 transactions data indicates, for example, that British buyers account for 13% of the share of foreign purchasers of Spanish property, which is 59% more than the next largest foreign contributor. 

Plus, with Andalucía continuing to top the list of regions that Britons search for when it comes to property in Spain – still beating the likes of Valencia, the Balearic Islands and the Canary Islands, according to Rightmove Google Analytics data for mid-2020 – the opportunity for those who own Sotogrande property is especially clear. 

Why not, then, reach out to the BM Sotogrande team when you are looking to target your Sotogrande property towards foreign buyers – including in the UK – and fetch the best possible price in 2021? We’d be delighted to hear from you via phone or email.