5 issues to avoid when creating a mobile app for your business

Posted by hemanth kumar on January 20th, 2021

You'd be happy to hear that 204 billion applications were downloaded by consumers in 2019. Do you think one of these apps is going to be a success? Looking at the numbers, a new app on the market has a 0.01 percent chance of success. In other words, only 1 of the 10 000 applications released can achieve the optimal success and acknowledgment.

There's a way to do everything, like designing apps. Relevant issues such as what problems the users face, who they are, how this app will serve them and make their life simpler, and the like can help you create a product that users want.

Let's take a closer look at the five key reasons that are responsible for app failure and what you should do best to achieve momentum from users from the very first update.

  1. Platform

The platform you want to launch your business app is of great significance. If you're someone who doesn't have a great budget, creating an app for many platforms could prove to be counter-productive to you. Developing software is a costly affair, even for a single platform.

A single platform app with basic features would cost around ,000 USD. The rate of development will also rely on the region you choose to build your app.

For example, the above rate is if you choose a country in Asia to develop your app. The same app for the same platform would cost more if it is built in the USA or other European countries.

The easiest way to build apps is to pick the framework first. You have to decide whether to go with the development of Native or Cross-Platform applications. Please note that native apps are more expensive to build and time consuming. Cross-platform applications are more budget-friendly and, on the other hand, allow shorter development time.

User Feedback is another powerful way to decide which channels you want to use to build your app. You can start by creating a single-platform app, track consumer feedback, and create faith in the success of your app on one platform (Android, iOS, or Windows) to plan the growth of other platforms.

  1. Features:

It is extremely important to keep an eye on your business, review current trends and update relevant features. This is the one thing that lets you add to your customer experience by adapting to new market trends.

If you're doing research, you'll find that a lot of potential apps like this have lost their way forward. You must also constantly reinvent the new software features and updates to retain and increase the number of users.

  1. Imitating Competitors :

There are so many failed applications that you can take advantage of them. You don't know about them, only because they didn't succeed. People still believe that "Uber eats worked – let's copy it, it's the perfect path to success." But this is clearly not a valid reason to make an app.

The Gartner study found that the commercial success rate of apps was approximately 0.01% in 2018. Looking at this number, you can imagine how competitive the app market is. It's very important to have an app idea that's a real challenge, and you're trying to find a solution to the same thing. The functionality of your app would make their lives easier.

You need to turn your focus to enriching experience through your features, intuitive user interface, color schemes, smooth user flow, and many other app-related features.

You've got to ask yourself questions about how my app is going to create a unique value for my niche? Is my app going to make a better life for them? Your main focus should be on making an app that is worth copying to the trendsetter.

  1. Insufficient research:

Take another example, 'Hailo,' a British cab hailing service that hits the markets in 2011. A service that only promotes licensed taxi drivers. A year later, Hailo had to leave the North American market. What was the reason for this?

Hailo's business model focused on working with seasoned taxi drivers near the Black Cabs in London. They did a lot of business in their home market and wanted to spread the same charm to Yellow Cabs in New York City. They acquired new markets by 2013 and supported US funding of USD 100 million.

Gett CEO Shahar Waiser made it clear that the cab-hailing process in New York is very different from the United Kingdom. Since Yellow Cabs are so easily accessible, there is practically no need for an app. If you look at the numbers, then Hailo faced an 80% rejection of yellow taxis, as users could easily catch another yellow taxi at the same time.

And that wasn't the only thing; Hailo still had a host of technological problems. The application showed technical difficulties in connecting the yellow cabins to the network along with other problems in the payment system.

  1. UI/UX Architecture Value underestimation:

Every screen you work with is an exchange of familiarity with the user interface developed by the development team. Feeling you get when you're using a particular app account for your user experience.

If you look at the UI/UX concept from a user-friendly point of view, it's the only thing that represents all of your hard work and imagination in the form of the features that you've inculcated, the user flow that you've designed, and the user experience that you get when you discover what they're looking for. You need to understand the seriousness of the significance of this area of development.

The UI/UX design is limited to the look and feel of the program for most outsiders. Sure, it's an obvious part of the design section, but there's a lot more to it. You should try the time-converting software called 'Miranda' from Apple to find inspiration.

The app works quite easily by allowing one to know times in different time zones that can be used to set meetings. So, if you're actually in the US and want to visit your clients in India, the UK, and Germany, Miranda is the app you should try.

The design of the app is intuitive, as it places a giant wheel on one side of the screen, shows your current time zone at the top, and displays the time and date of your client in the list below. When you turn the wheel, you can see that all time zones change at the same time. Such a simple but cool way of viewing time in different time zones, isn't it? So, the UI/UX that you are creating will be directly responsible for the time on the screen that the user is offering your software.

  1. Production process of the current app:

Now that app production is booming, people are turning their business digitally and promoting their products online.

Nowadays, the excessive use and dependency of technology has made it very accurate for anyone to use the app, particularly if it adds value to their perspective and their lives.

Developing on-demand customization helps reduce the efforts of on-demand mobile app developers and increases the credibility of users for using such a particular app.

You need to be precise in choosing the right company to extend your app design.

If you want to build something that lasts but you don't know how to build, please contact us for a free consultation and share your project information with us. We're going to check out a few good construction companies for your idea.

Want to discuss if iOS and/or Android is right for your app? Reach out to us today for a free consultation.

If you’d like to know more about how we can help you implement Artificial Intelligence features into your app, contact us for a free consultation.

Like it? Share it!


hemanth kumar

About the Author

hemanth kumar
Joined: January 20th, 2021
Articles Posted: 1