Report on Keywords are not everything in SEO and Invest in Technical SEO

Posted by ukaizen on January 20th, 2021

If you’re an SEO company in Pune or any other part of India, then you must know by now that keywords are not the sole thing to consider. Of course, choosing the right keyword is important to rank well on the search engines result page. But, you need to consider your audience as well. Having great content is fine as long as the reader stays engaged with the content. A quality and relevance content will, later on, help you to add keywords in order for your website to rank well in the SERPs and increase your traffic.

Since technology is advancing so is the complexity of a website. And that is why many companies will be focusing on investing majorly on the technical side of SEO. SEOs major focus on the technical side includes the following.

Speed – Google will be rewarding sites more than once for the faster speed of a particular website.

JavaScript – Every year websites will depend more and more on JavaScript. This is the perfect time for you to grasp some basic knowledge as other search engines will likely be using more of this language.

Progressive Web Apps (PWA) –In 2019, you need to seriously consider how your website is going to run and perform for the users on PWA.

Keep Updated

If you’re working as a freelancer or working for a company that provides SEO services, you have to keep up with the latest trends and algorithm changes made for the SEO. Beginner or professional, you cannot ignore the latest news and updates brought for Search Engine Optimization.

Do not Ignore UX

User experience is an important factor to consider when you’re doing Search Engine Optimization. Your main objective is to make sure your users are having the best experience while visiting your website. Great content is fine as long as your users remain hooked on to your website. For example – If you have an awesome post but isn’t optimized for a mobile device, then the users will straightway ignore your post. Your SEO success is all about having great content and providing the best experience for your users.

Start Focusing on Voice Search

Voice search will be given more preference where SEO will be adapting to it by 2019 and 2020. Consumers now prefer to use voice search instead of a text search for longer queries or questions. This means, based on the voice search intent SEO will also have to adapt to this newer form of the trend. Understanding the correct keywords will help you to measure the success rate of your SEO strategy. If you’re an SEO service provider, then you need to understand the differences between a voice search and text search.

SEO has come a long way and it going to grow even more for the better in the future. If you’re an SEO services company in Pune, then you need to understand these new improved trends that will help you serve your client in the best possible manner.

About Us

Kaizen Design Studio is a multi-faceted digital marketing company in Pune with an unwavering focus on attaining numerous Uno status amongst advertising agencies in Pune. We do this through creativity, dedication, technological advancement, and unmatched customer service. Get in touch with us for the right marketing and advertising solutions.

Continuous improvement’, as our tagline reads, is the main principle of Kaizen. We at Kaizen Design Studio, strive to continuously improve ourselves and our services. We believe in pushing the boundaries of creativity, and setting new standards of achievement for ourselves.

Applying these principles and more, Kaizen Design Studio has grown from strength to strength, and is now one of the most sought after, Branding companies in Pune.

Contact Us

Sr.No. 20/3/2, Pashan Road,

Near to Maratha Mandir,

Bavdhan Khurd, Pune, 411021

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Joined: October 5th, 2020
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