Are We Now A Nation Of Popcorn Lovers?

Posted by empirepopcorn on October 4th, 2014

The UK was once well known for being a nation of crisp lovers but more recently it would seem there’s a new snack of choice taking the throne. POPCORN is now giving the potato chip snack a serious run for its money and fast becoming the UK’s biggest growing snack. In 2012 alone sales grew by a whopping 300% making the popcorn market worth a staggering £42 million. Figures more recent have shown a continued growth but what’s it down to? Well the increase is actually thought to be a result of the sudden boom in Britain’s love for home cinemas and big screen TVs and it makes perfect sense too.

With the economic down turn, people have been avoiding the high prices at their local cinema and choosing instead to get the same great experience in their own home. We eat popcorn at the cinema by the bucket load so what would make it feel more like a cinema night in your own front room than a box of delicious popcorn. Getting quality popcorn at home is easier than ever too especially with quality companies such as Empire Popcorn and Confection Company supplying delicious gourmet flavours UK wide.

Supermarket chain Tesco has reported last year that it sold seven million more bags of popcorn than it had the previous year. Results like this highlight just how popcorn really does have the biggest success story in the UK snacking industry, showing increasing growth over the last ten years alone.

One example of just how quickly the UK popcorn industry has grown is its worth in comparison to the tortilla chip market. With it once being worth a mere tenth of the tortilla chip industry, it’s now worth more than half. Although the UK popcorn industry is still in its infancy stage it’s predicted that we’ll start to see an even bigger growth thanks to the exotic flavours now coming onto the market. Instead of having to settle for bland and boring flavours from the likes of our supermarket chains people are now flocking to companies like Empire that are offering fresh quality popcorn in exciting flavours such as Hot Madras, Spicy Thai and Strawberry Pink Sweet Popcorn.

It may have been the United States of America that first introduced popcorn to us way back before the Second World War but it would seem we have most certainly put our own spin on things with our very own gourmet flavours. As with everything we do over here in the UK, we make it our own and Empire Popcorn is a shining example of that. Offering great tasting popcorn at amazing prices makes it too good to miss. Order now for delivery to your door anywhere in the UK.