Custom Software Provides IT Solutions that are not available in the Market

Posted by PriyankPanchal on November 7th, 2014

Gone are the days when employees were expected to do their day-to-day tasks manually. Today, majority of tasks carried out by employees in their day-to-day activities are computer based and this has made it easy for businesses to expand and reduce costs. It is a well known fact that, in today’s competitive world,  software is the life blood for any businesses and it enable them function effectively. Different types of software are used by different types of organisations. These are more or less applications that enable better management of key organisational functions like the accounts, inventory, HR, Sales, etc. These software applications can easily be purchased off-the-shelf but these core services that the business offers can be improved by the creating customised software which will be a tailored fit for the business. What is custom software? Custom software is IT application which is specially designed for a particular company or organisation with specifications that strictly make that company’s operations to flow smoothly.

One would wonder why it’s necessary to choose customised IT software for a company. There answer is actually simple as custom made software outweighs off-the-shelf commercial software products in so many ways. The following are the top 5 advantages of using customised software for your organisation.

1. Branding- Brand is one of the most important and most valued asset for any business. Using customised software gives a business an opportunity to build and strengthen their existing brand name by using their logo, company colours and their business punch line. Most of the commercial networking programs do not allow or restrict businesses from using their own graphics while building their sites but a business decides to build a custom website/online application, the business has full control over how their brand is portrayed online.
2. Layout and design- having customised software for your company means you get full control on the layout and the design of the site. This gives you an upper hand as you get to control all the navigation elements and get to funnel your consumers/prospects  towards certain areas of your site/application. This is however not possible with commercial software because with commercial software, you basically do not have control over the site/application and have to use the generic version of the site.
3. Features- this is actually one of the most important advantage of developing customised software. When developing customised software, you get to decide all features you want on your site. You also get to reject the ones you don’t need.
4. Originality- when using commercial software to create your site, the chances are that the site you have created with end up looking like a bunch of other sites but with customised software, your site will no doubt be original and unique and will stand out.

About the Author:

This article is written by Priyank Panchal who is head of development at Schnell Solutions Limited.  He leads several teams of multi-skilled software developers which work with Schnell's customer around the globe on their IT transformation and modernisation initiatives including bespoke software applications.  He is also responsible for various services offered by Schnell viz. Bespoke Software Development and Consulting, Web and Mobile App Development, IT Audit and Ebase Xi. Prior to working with Schnell, Priyank has worked for a large multi-national organisation which specialises in Integration and Automation, and responsible for creating and delivering innovative web and service transformation projects across the globe.