Medical Tourism in India

Posted by maaazkhan on November 18th, 2014

India is one of the top medical tourism destinations across the globe. Medical tourism in India is booming as India is now ranked among the top 3 medical tourism destinations. Cost effective medical procedures and treatment, quality healthcare equipment, and highly qualified and professional doctors and surgeons are few of main reasons why patients chose India for medical tourism in India. Apart from India, Thailand and Singapore are other medical tourism destinations most preferred y global patients. According to medical report published by Medical Value Travel in India by KPMG, medical tourism industry is dominated mostly by these three countries. Medical tourism sector accounts for more than 70 per cent of revenue earned from medical tourism in Asia. Public sector medical authorities and CEO’s of major hospitals of Asia were part of this research. The overall financial power of medical tourism sector in India is estimated at 78.6 billion dollars for the year of 2012. This makes the medical tourism sector the fast growing sector in India. It is expected to grow with exponential figure of 15 per cent and is expected to touch colossal figure of 159 billion dollars by the year 2017. The trend is appearing through which various Asian countries are adopting marketing efforts and other methods to reach out patients overseas to influence them into opting medical tourism. Asia has emerged as a leading continent in race of medical tourism destinations. Undoubtedly, it gets the most attention of patients for medical treatments because of number of reasons. Countries in Asia provide incentives for medical treatment such as cost effectiveness, availability of wide array of medical treatments, state of the art hospitals, high tech-medical equipment, skilled medical staff and surgeons, easy visa and ticketing, and most importantly a chance to visit the exotic locations after the treatment. These all factors make medical tourism a proliferating sector for governments and the patients. Countries promoting medical tourism are very cautious about the positioning they communicate with the patients. Thailand has positioned itself as destination as attractive for medical treatment as for experiencing the landscape. Singapore has garnered niche positioning for itself as a place for high quality and most sophisticated medical equipments in medical treatment.  Medical tourism In India is positioned  as the cost effective, high quality medical treatments with variety of medical procedures available. Variety of medical treatments related to cardiology, nephrology, oncology, and Neuro-surgery ensuring highest standards of medical facilities are ensured to travelers opting for medical tourism in India.  Moreover, what makes medical tourism in India

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maaazkhan
Joined: November 18th, 2014
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