Lyle and Scott is Still Going Strong and in Demand

Posted by Digital_Zone on February 7th, 2021

It's not common to view a clothing brand maintain its popularity and craze among people for such quite a long time as Lyle and Scott have done. When one considers the background and history of the brand that started long ago in the season 1874 at Hawick, a small town in Scotland, it should indeed be amazing to learn that the brand has managed to keep its quality, appeal and longevity for so long. William Lyle along side Walter Scott, who gave their surnames to the brand, would certainly not have thought that their brand will remain as popular even today as it was during the initial years.

After all, their intent was to manufacture golf clothing and woolen garments from the wool that has been for sale in Scotland during those times and this is their main output in the initial seventy years of the existence of the brand. It was just in 1954 that the brand got its first exposure in the foreign market when it partnered with famous designer Christian Dior and arrived with wonderfully fashionable cashmere clothing that saw the brand getting catapulted into the league of world famous fashion brands.

Not surprisingly success, the brand continued to keep their presence and expertise in providing clothing for the golf industry and was keen sponsors for many golf tournaments. organic fibers The 1969 Ryder Cup was one event when lots of the star players wore this clothing brand and it had been around the period that the brand carved a distinctive logo for itself in the proper execution of the Golden Eagle insignia. This logo continues to adorn all their clothing even today and is now an indelible the main fabric. Additionally they switched to manufacturing knitwear clothing with the intention of diversifying from manufacturing pure woolen clothing and that too was an important decision which has helped the brand sustain itself.

It was however in 1985 that the brand took an important step and that has been creating golf clothing for ladies as well. Needless to say, it had been received with tremendous enthusiasm and through the years is now as popular as men's golf clothing. The brand fortunes took another great leap forward when in the season 2001, its new director chose to transform the brand into a designer label. This too got a great response and Lyle and Scott soon became the toast of many celebrities and other highly successful people with them all endorsing and wearing the brand.

The brand has continued its successful ride from the time and has carefully picked and appointed many retailers through whom the merchandise are sold. They've already been savvy enough to create their clothing available on the internet through online shopping portals so the brand gains international recognition and just about anybody with the financial muscle can aspire and purchase their clothing. Needless to say, this online shopping model has already been successful and so additional people find out about this prestigious brand.