Pay per Click Software Market 2020 Industry Size, Business Opportunities, Top Ke

Posted by Rahul on February 9th, 2021

The global Pay Per Click (PPC) Software is set to gain traction from the rising integration of machine learning (ML) and artificial intelligence (AI) with PPC software solutions. This information is given by Fortune Business Insights™ in a new study, titled, “Pay per click Software Market Size, Share & COVID-19 Impact Analysis, By Type (Search Advertising, Social Media Advertising, Remarketing, Online Shopping, Display Advertising, And Others), By Deployment (Cloud, On-premises), By Enterprise Size (Small & Medium Enterprise (SMEs), Large Enterprises), By End-user (BFSI, Retail & Ecommerce, Automotive, Healthcare, Media and Entertainment, IT & Telecom, And Others), and Regional Forecast, 2020-2027.” The study further mentions that the pay per click software market size was USD 12.58 billion in 2019 and is projected to reach USD 28.62 billion by 2027, exhibiting a CAGR of 11.2% during the forecast period.

COVID-19 Pandemic: Declining Ad Spending Worldwide May Affect Growth

The outbreak of the COVID-19 pandemic has changed the work culture in various countries worldwide. The World Economic Forum declared that on an average, June 2020, the ad spending was down by 12% and 7% in France and Germany, respectively. Europe’s spending declined by 9%. The BFSI sector is nowadays connecting with their clients by taking advantage of the cost-effective PPC software solutions. Most of the other businesses are creating awareness of numerous safety norms amid the COVID-19 pandemic with the help of social media management and PPC platforms. Our reports will provide elaborate analysis of every aspect of the pandemic to help you grow.

A list of all the prominent pay-per-click software providers operating in the global market:

  • Alphabet Inc. (Google LLC) (California, United States)
  • Microsoft Corporation (New Mexico, United States)
  • Facebook, Inc. (California, United States)
  • WordStream (Massachusetts, United States)
  • Optmyzr (California, United States)
  • SEMrush (Massachusetts, United States)
  • Acquisio (Brossard, Canada)
  • Kenshoo, Ltd. (Tel Aviv-Yafo, Israel)
  • Marin Software (California, United States)
  • Spaceboost (Barcelona, Spain)
  • Adzooma (Nottingham, England)
  • AdStage, Inc. (California, United States)
  • SpyFu (Arizona, United States)
  • Adalysis Limited (London, England)

How Was This Report Created?

The Pay Per Click Software Market comprises a large number of regulatory organizations, processors, and stakeholders. Primary resources from both demand and supply sides of the market were interviewed to gather quantitative and qualitative information. The secondary research included white papers, annual reports, articles by recognized authors, certified publications, and trade directories.

Table Of Content Pay Per Click Software Market

1 Introduction

1. Definition, By Segment
1.2. Research Methodology/Approach
1.3. Data Sources

2 Key Takeaways

3 Pay Per Click Software Market Dynamics

3.1. Macro and Micro Economic Indicators
3.2. Drivers, Restraints, Opportunities and Trends

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Rahul

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Rahul
Joined: January 29th, 2021
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