Know the Aspects of SharePoint Branding Services

Posted by Congruent on March 11th, 2015

Microsoft SharePoint is a commonly used web application platform and framework. It integrates document and content management, and intranet for midsized businesses and large companies. SharePoint has multipurpose web technologies, which are backed by a typical technical infrastructure. One of the important reasons for using SharePoint is to increase productivity. This is why 75 percent of Fortune 500 companies rely on it to reduce risks and control costs that are associated with IT. Moreover, SharePoint lets work teams collaborate more efficiently and access information more effectively.

Once you have a SharePoint system in your office, you might want to consider branding it. This is where SharePoint branding services can be essential. SharePoint branding aims to personalize the SharePoint system to make it look and feel like your own. It aims to make the system more customized to your organizational needs, too. By nature, SharePoint is a versatile platform that can work based on a company or organization's needs. Branding would make the system more suitable to unique needs of a group.

SharePoint branding services can be as simple as adding a logo and incorporating the corporate colors to internal sites, to extensive work on public websites that must have a more serious corporate look or feel. Branding is an important aspect of a business. SharePoint branding is typically done based on two aspects: business or functional requirements, and communications or corporate marketing requirements.

There are different SharePoint branding services that you can consider for your business. Companies that specialize in SharePoint branding can optimize the graphics and test the user interface, organize your branding strategy alignment, and develop a SharePoint site branding solution for your website. Branding objectives are addressed with custom theme development. There are services that can develop a brand adaptive design, implement templates, definitions, and style sheets, and implement method recommendations. Site managers can be provided to administer control on personalization policies.

SharePoint branding can be great for social network integration, too. It works with commonly used social media sites like Facebook, LinkedIn, Pinterest, and Twitter. Integrating social media sites into your SharePoint can improve and streamline communication with business prospects, enhance employee retention and recruitment, improve communication with customers, and boost the overall productivity of the business in social sites.

Consulting, personalization, and upgrades are important aspects of SharePoint branding services, too. Just ensure that the SharePoint branding service is provided by Microsoft certified professionals with plenty of proven experience and knowledge in applying visual designs to the program. Look for a company that can provide a dedicated and designated pool of team members who are flexible and can work at any time.

About The Author:

Headquartered in Seattle, WA, Congruent, and Microsoft Gold certified partner has been providing software development services to its global clients since 1994. The operations are supported by our large offshore software development centre in Chennai, India. Congruent customers include a wide range of companies, from a Start-up solution provider, ISV's to enterprise clients like 3M, Premera Blue Cross, and Council on Foreign Relations, Glasstech, Maldives Airport and many more.

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Joined: January 31st, 2014
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