Building a Graphic Identity One Brick at a Time: How to Make a Logo for Beginner

Posted by leesamayer on March 19th, 2021

If you are just starting out a business or startup, knowing how to make a logo can go a long way towards building brand loyalty or at least recognition among your client base. The logo is a tiny, bit-sized version of your entire brand. You don’t need to go too complex with your logo, and in fact a lot of failed logos are extremely distracting and complicated. However, you also don’t want to go too far the other way either: creating a logo that is uninteresting to all of your potential buyers. You can think of your logo as like a tiny version of your business. It should communicate at the very least the name of your business, as well as some of the character of your business. 

If your company is about tech and software, maybe having cooler, more silvery tones would go well with your logo. If you are a climate-change company, then maybe you want to incorporate the colors of forests or natural preserves into your logo. As you can tell, there are not necessarily ‘rules’ with what you can do with your logo. However, knowing how to use Adobe Photoshop – beginner’s guide at least is a great first step towards being able to create a logo.

Programs like Adobe Photoshop are the industry-standard tools used for crafting the sorts of logos and graphic imagery that can help your business thrive long-term. 

Once you have decided what sort of graphic identity you think is going to be best for your brand, you can try it out yourself. You can show it off to different potential customers to beta test its effectiveness. You always want to show your logo off early to people to get an honest sense if people are responding positively to it.

Harnessing the Power of Editing Tools for Your Young, Fledgling Business: How to Use Adobe Photoshop – Beginner’s Guide Tutorials

Especially if you don’t have a graphic designer embedded on your team, learning the  ‘how to use Adobe Photoshop – beginner’s guide’ can really help you start to make inroads on your ultimate business goals. Let’s say that you are trying also to create your own ad content. For a fledgling business, you may not have access to all of the fanciest editing and graphic-creation technology that you may want to at first. But if you can get the hang of photoshop and really master its ins and outs, then you can be sure that you are going to have the sort of commercial material that reflects the character of your young, fledgling business. And if you really want to convey to investors that your business is the right one to get their invested money to the finish line, then having a strong graphic identity cultivated through digital curation can help.

Until you can hire a professional graphic designer, tools like Adobe Photoshop will be your best friends in creating your own graphic content.

Although it may seem like building a logo is the realm of professional graphic designers, it doesn’t have to be. Anyone with a little bit of know how and desire can create his or her own logo, and start to build his or her own business themselves.

Like it? Share it!


About the Author

Joined: December 7th, 2020
Articles Posted: 8

More by this author