Asia-Pacific Automated Material Handling Market - Growth, Trends, COVID-19 Impac

Posted by Statzy Market Research on April 23rd, 2021

The automated material handling market in Asia-Pacific region is becoming increasingly integrated, with China as the core, bolstering it with its strong economic growth. Sectors, such as manufacturing, have driven much of this economic activity and have increasingly made supply chains complex.

- In some of the Asia-Pacific countries, the land for warehousing is becoming increasingly limited. In these areas, the trend of warehouses is expected to go up, with both multi-storey facilities and taller, narrower aisles. These trends are expected to drive the demand for material handling systems. ​

- Developing countries in Asia, such as India, are investing in material handling equipment significantly. According to the Wisconsin Economic Development Corporation, the Indian market for materials handling equipment (MHE), accounting for about 13% of the market share of the country’s construction equipment industry, witnessed a significant growth in the recent past. ​

- Asia-Pacific emerged as one of the world's largest e-commerce hubs. The region witnessed a rapid growth in retail e-commerce, owing to the rising middle-class population in China, India, and Indonesia, along with the rise in popularity of mobile gadgets. China alone accounts for 40% of the world's retail e-commerce sales.​

- The food & beverage industry is witnessing a high adoption of equipment due to the rising demand for automation. The automated technologies will allow these companies to perform their tasks in a comparatively lesser time and efforts. For instance, the Coca-Cola company has opened warehouses in Singapore valued around USD 57 million to have automated storage and retrieval systems.

- Developing countries in Asia, such as India, are investing in material handling equipment significantly. According to the Wisconsin Economic Development Corporation, the Indian market for materials handling equipment (MHE), accounting for about 13% of the market share of the country’s construction equipment industry, witnessed a significant growth in the recent past.

- The COVID-19 pandemic, which hit the major countries, like China, Japan, and India severely, is expected to influence the market’s growth during 2020, as almost all production, logistics, and warehouses are under lockdown. The operations in these industries are expected to resume and reach a previous optimal position over the course of the next four months. However, the demand in certain industries, such as electronics, retail, and automotive, is expected to witness a decline and recover by 2021.

Key Market Trends

Airports to Hold a Dominant Market Share

- Several countries realize the importance of investing in airports, as passengers are more likely to spend time and money in a pleasant and stress-free ambiance. The usage of conveyors and sortation systems, in major and small airports, effectively reduces several inconveniences, from check-in to the onboarding processes. This provides customers with a hassle-free experience.

- India and China are major contributors to the aviation industry developments in the region, owing to increasing per capita GDP and domestic air connectivity. For instance, according to the ICAO, Asia-Pacific recorded 70% of the domestic traffic share.

- The Chinese aviation market is expected to witness a significant growth over the next few years, as its three largest airlines, namely, Air China, China Southern, and China Eastern, have ambitious fleet plans that will put their sizes at the top of airlines, globally. China's major airports in Shanghai and Beijing are also undergoing major expansion plans.

- According to the Airport Authority of India, passenger traffic in the country increased to 322 million in 2018-2019, with subsequent investments in airport infrastructure. Domestic air transport in China and India is expected to increase four times and six times, respectively. Considering the rapid growth rate of China and India, these countries, along with Japan and Indonesia, are expected to be among the ten largest passenger markets.

- By the end of 2030, the number of outbound trips made by the Chinese travelers is expected to reach approximately 400 million, and Chinese tourists alone are likely to account for the quarter of international tourism, according to the Chinese Tourism Outbound Research Institute. To ensure adequate support for such growth, airports need to have advanced systems. This is expected to impact the market’s growth positively over the forecast period.

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China to Hold Significant Share

- China has been a prominent contributor to the growth of the AMH market in the Asia-Pacific region. The increasing demand for AMH products across industries, such as manufacturing, automotive, and e-commerce, is boosting the market's growth positively.

- China has a vast population and pursues an industrial policy. Measured on the PPP basis, the country became the world’s largest economy and the world’s largest exporter and trader during the current decade. The country is currently passing through the transition state of being a manufacturing- and construction-led economy to a consumer-led economy.

- Approximately 400 million people, out of 632 million of the population with internet access, participated in online shopping. E-commerce reached a value of USD 1 trillion by the end of 2019. Grocery purchase is a new, emerging trend in online shopping. In China, automation is occurring at a rapid rate, despite the wage rate being lower (compared to European nations and North America, since there was an increase in wage rate over the past decade), and this is expected to continue for the next decade.

- Additionally, according to the National Bureau of Statistics of China, online retail sales in China reached about USD 1.33 trillion in 2018, an increase of 23.90% compared to 2017. Of that total, sales of physical goods were USD 1.03 trillion, up by 25.40%. Online sales of physical goods accounted for 18.40% of the total retail sales of physical consumer goods, up by 3.4 percentage points. The government’s ambitious 'Made in China 2025' initiative, partially inspired by Germany, for Industry 4.0 aims to boost the country's competitiveness in the manufacturing sector.

- The ten-year plan, introduced in May 2015, is the government's bid to shift the industries up to the medium-high end of the global value chain and foster several advanced manufacturing clusters.

- By the adoption of automation in manufacturing, China is expected to cut manufacturing costs by 30%, by 2025. The dearth of skilled labor, complicated by the one-child policy and an aging workforce, requires job activities to be eased, in order to maintain the productivity at work.

Competitive Landscape

The Asia-Pacific automated material handling market is fragmented and highly competitive in nature. Product launches, high expense on research and development, partnerships and acquisitions, etc. are the prime growth strategies adopted by the companies in the country to sustain the intense competition.

- September 2019 - Daifuku Co., Ltd. announced the establishment of of Vietnamese subsidiary, Daifuku Intralogistics Vietnam Co., Ltd. The newly formed subsidiary will manage local sales, installation and after-sales services of material handling systems for the manufacturing and distribution sectors.

- August 2019 - Murata Machinery, Ltd. partnered with US material handling system supplier Alert Innovation, Inc. Alert, an American startup company, developed ALPHABOT, a picking solution system. As a strategic partner, Muratec will undertake a transfer of technical knowledge on the ALPHABOT system and will have sole rights to market and sell, design, manufacture, and service systems based on ALPHABOT throughout Japan.

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