Future Growth Analysis of KSA Bags and Luggage Market by Ken Research

Posted by kenresearch on May 21st, 2021

Socio – Demographic Outlook Of Saudi Arabia

43% Female Population, ~40% ex-pat population (led by Asian countries), and 19.7 Mn tourist arrivals with High purchasing power (USD 874 as Average Spend by International Tourists per Visit) positions KSA as a potential Market for bags and luggage in 2020. Saudi Arabia is one of the major destinations of religious gathering for Muslims with one of the largest religious congregations of Hajj and Umrah.

Value Chain Analysis In Saudi Arabia Bags And Luggage Market

KSA Is highly dependent on Imports that are contracted manufactured from countries such as China, Vietnam, Brazil & Bangladesh.

 Most of the brands have centralized warehouses for their Middle East operation; many of which are located in Dubai. The Distributors such as Rubaiyat and Splash allocate these Bags and Luggage to Various Distribution Channels such as Multi Brand Outlets, Exclusive Brand Outlets, Local Retailers, e- Retailers based on the type of store performance, location, and footfall, and target audience. Domestic Manufacturers have their own production facility and export to countries such as Oman, UAE, and the USA. Products returned or not sold even after discounts are majorly re-exported to countries such as UAE, China, and Italy.

Various Custom Duties and Value Added Taxes are added to the Imported Value of Bags and Luggage in KSA. Around ~% of Margin is charged at Retailer and Distributor level in the Value Chain with ~ days of Lead Time.

Overview Of KSA Bags And Luggage Market

~50% of the total population is under the age bracket 25-54 years supplemented by the high per capita income and are Highly Influenced by Fashion bloggers, celebrities, and Instagram. The industry witnessed a decline due to decreasing oil prices affecting the purchasing power of individuals but revived back due to Growth in the tourism and Retail Sector along with recovery of oil prices in 2019.

Other key industry trends include rising Sports Practitioners among individuals aged 15 years or above practicing sports activity for 150 minutes or more in a week along with New start-ups such as my bags entering KSA Market with New Innovative Concepts.

Bags dominate the bags and luggage market in KSA with handbags contributing most of the Revenue in the Bags Segment which are mostly imported from European and Asian countries. Handbags, Backpacks, Shoulder bags, Wheeled Duffel bags, School Satchels are the most popular variants in the Bags category while Leather and Plastic Trunks and Suitcases, Leather Cases, and Trunks are most popularly sold in Luggage Segment.

Key Segments Covered in Saudi Arabia Bags and Luggage Market: -

By Bags and Luggage



By Type of Bags



Business Bags


Crossbody Bags

Duffel Bags


Other Bags (Totes, Baguettes, Satchels, Flaps, Hobos, Shopper Bags, Messenger Bags, Clutches and others)

By Type of Luggage

Hard Case

Soft Case

By Hard Case Luggage Capacity

30-50 L



Roling Totes

Others such as Jewellery cases, Business case etc

By Soft Case Luggage Capacity

30-50 L



Garment Bags

Rolling Totes


By Price Range of Bags and Luggage




By Sales Channel of Bags and Luggage



By Retail Format of Bags and Luggage



Local Retailers

By Region




Al khobar

Mecca and Medina


Local Manufacturers:

Dagal Factory for tanning leather and leather goods

Saudi Technical Plastic Company Ltd. (STEPCO)

Global Bags Manufacturing Company Factory

Hasibast Al Madinah Factory

Al-Jabreen Leather Industries

Saudi Files Factory

World Box Factory

Distributors/ Trading Companies:

Al Futtaim

Al Malki Group

Chaloub Group

Al Shamasy

Ali Zaid Al Quarishi & Brothers

Al Sawani Group

Al Sannat for Luggage

Al Tayer


Grand Stores LLC

Etoile Group

Fawaz Alhokair Group

Al Athar Group

Apparel Group

Saudi Jawahir

Sun & Sand LLC

Bags and Luggage Brands


Samsonite Group (Samsonite, Kamiliant, High Sierra, American Tourister)


Capri Holding








Aldo Group

Christian Dior

Key Target Audience

Luggage Manufacturers

Bags Manufacturer

Retailers and Distributors

Time Period Captured in the Report:

Historical Period: 2015-2020

Forecast Period: 2020–2025

Key Topics Covered in the Report:-

Saudi Arabia Luggage and Bags Market Introduction

Saudi Arabia Luggage and Bags Market Size, 2015-2020

Saudi Arabia Luggage and Bags Market Segmentation, 2015-2020

Growth Drivers for KSA Luggage and Bags Market

Understanding the Target Market for Bags & Luggage Industry

Recommended Store Layout & Proposed Business Framework

The landscape of Local Manufacturers, Distributors & Retailers in KSA Bags and Luggage Market

Potential B2B Partnership Strategy (Partnership with Corporate, Schools, CSD and Local Retailers)

Competition Scenario of Bags and Luggage Market in KSA

4Ps and Pricing Analysis in KSA Luggage and Bags Market

Global Practices and Global Case Scenarios that can be adopted in KSA

Technological Innovations in Bags and Luggage Market

Consumer’s Decision Making Parameters and Buying Behavior in KSA Luggage and Bags Market

Issues and Challenges in KSA Luggage and Bags Market

KSA Luggage and Bags Market Future Outlook and Projections, 2020-2025F

GTM and Market Opportunities for KSA Luggage and Bags Market

Contact Us:-

Ken Research
Ankur Gupta, Head Marketing & Communications

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About the Author

Joined: November 28th, 2017
Articles Posted: 620

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