Advantages of Working With an Advertising Creative Impact AgencyPosted by Fenger Sandberg on May 26th, 2021 Creative Impact Agency (ISI) was honored for Outstanding Use of Online Media (advertising, media & PR) at the 24th annual Webby Awards late this month. The award is given to an agency whose advertising and marketing efforts are aimed at the youth of the audience. The award is meant as a celebration of the influence the Webby Awards has had on the world of advertising, PR and the creative industry. The Webby Awards honors sites that target young audiences. The Creative Impact Agency was chosen out of hundreds of others in an effort to recognize those agencies that had a creative bent on marketing products and services targeted to the youth of the population. The Webby Awards has received tremendous media coverage and public interest. Many people find their way to the awards web site looking for creative and impact marketing. Youth and technology have become increasingly important elements in society. The awards have also been featured on other forms of media including television. The Creative Impact Agency was launched in 2021 by Todd Schlomer and David Gallant. Its goal was to bring together traditional advertising agencies and creative advertising agencies. They reached out to each other's strengths and worked as a team to create new approaches to advertising. This agency also works closely with other agencies and organizations. Their focus is to build strong relationships with key players in the advertising industry. They also want to be the first to get the most creative and compelling advertising campaign done. Todd Schlomer says, "When you walk into a space, whether it's a boardroom or a coffee shop, you always want to feel like everybody is on the same page. It helps to have a friendly tone. It is so easy to talk about client expectations or the next great product when you are face to face with someone. It can be intimidating to meet with an executive from an international corporation. Our approach is to have an open dialogue where everybody gets a chance to voice their opinion." A creative impact agency has had success launching campaigns that have included products such as flip charts, magnets, umbrellas and calculators. These creative solutions helped to market other products in areas that the company had not explored. The agency developed an online marketing campaign in which they released a digital calendar detailing the activities of their clients each day. This campaign helped the company to introduce their products to millions of potential customers around the world. David Gallant says, "The digital calendar was used not only to provide a visually dynamic window for clients to get a sense of what we were doing but also to encourage them to take action. We saw this as a wonderful opportunity to talk about the creative side of our business as well as build an active relationship with our clients. This approach has proved very successful in generating new leads and also helping us to develop new clientele." Gallant went on to say that the campaign has helped increase the number of new clients who have visited the company's website. Marketing the creative services of a DBA agency can benefit a business in many ways. The agency can help you plan effective advertising campaigns that will attract the right audience for your product or service. It can also work to create media presentations that will enhance your brand's image and increase your presence in the marketplace. An advertising agency has many advantages. The main advantage of hiring a creative impact agency is that they can provide a range of services from design to creative development. They can help introduce your product or service to a new marketplace and can help to ensure that your message gets across to potential clients. The use of creative advertising can help increase the profitability of your business.Like it? Share it! More by this author |