Impress Site Visitors with These Web Design New York Tips

Posted by damien fleming on February 15th, 2016

Hiring a web design New York service to improve your website is a worthwhile investment. While no one will question the importance of establishing an online presence, it’s much better and profitable to have a website that stands out from the rest of the field. Here’s what you need to do.

Make a Good Impression Fast

Ask any Atlanta SEO company and they will tell you that websites only have around 5 seconds to make an impression before the site visitor decides whether to delve in further or press the back button. In other words your website’s design needs to create a positive impact, get its message across and encourage further exploration of your site.

It goes without saying the message about your brand is the most vital aspect of your website. No matter what the message is, you have to make sure that it is concise and clear in as few words as possible. There is no need to put a lot of text on your homepage: just put enough information to send out your message, while other details about your product should be spread out around your site and properly linked.

To put it another way, think of your homepage as the gateway to your website, so it needs to be enticing.

Call to Action

Your website needs to have strong calls to action. These can take different forms such as “Work with Us”, “Buy Now”, “Download Now”, “Request a Quote”, “Click Here” and so on. The most effective calls to action (CTA) are those that explain what you’re trying to offer instead of just forcing users to figure what it’s about.

For the best results, the calls to action need to be at the top of your website and within the content as well. If you’ve got one long page there should be a CTA at the bottom as well, so when designing websites, make sure to specify the placement of these CTAs. 

Develop Trust

The quickest way to gain customer loyalty is to build trust. There are several ways to do this such as free shipping, customer support, discounts, clear cut return policy and so on, but what’s important is it be made a priority.         

Last but not the least, make sure you hire an SEO Company Florida that will ensure your website is fully optimized. By optimizing the keywords and backlinks, you can expect an increase in the number of users visiting your website.