The Heavy Hand of Uber; Easy Taxi Exits Singapore
Posted by John Smith on April 5th, 2016
This article is For Uber Enthusiasts, Uber passengers, Uber partners and drivers. It would interest you to know that this article was supposed to be titled ‘Uber vs Easy Taxi in Singapore’. Unfortunately, it had to be reviewed and changed to tell of the company’s exit from the competition that has heated up in recent times.
As reported by a post concerning this issue on The Strait Times the Brazil-based startup has wrapped-up its operations in Singapore. The said website was able to gather a statement from an Easy Taxi spokesman from Brazil who finally confirmed that the company was folding up its enterprise in Singapore, “scaling down operations in the region” as they chose to put it.
A visit by Strait Times personnel to the company’s listed address at CT Hub, finding the premises locked up was the last proof that Easy Taxi really tapped-out of the tough economic wrestle. The Land Transport Authority (LTA) further confirmed that Easy Taxi’s decision to stop operating in the country had been communicated to them sometime back in May, when the taxi app company chose to exempt itself from a regulatory protocol registration required of all companies in the business.
Easy Taxi first entered Asia in 2013, and came to Singapore in December 2013. However, it faced strong competition, with players like GrabTaxi and MoobiTaxi. Although, the market for taxi-booking apps is currently led by GrabTaxi — which was reported to have recently launched a multimillion dollar research facility in Singapore’s Central Business District, Uber has been turning the whole transportation system around and leading in general with their innovation which allows customers to be hooked up with drivers who use their sleek private cars.
With the massive growth of Uber in Singapore (see: How much do uber drivers make), several other independent cab services in the market seem to have shied out of the battle of the powerful in the said city. While GrabTaxi has stayed on to face the very challenging tussle, Hailo and MoobiTaxi have gone radio-silent in their online activities, with Hailo’s last Facebook update dating back to June (one that wasn’t even about their services) and MoobiTaxi seeming to have placed all promotional activities on hold since early 2014.
There are also hints that Easy Taxi is leaving or has left Lagos, Nigeria. We will surely give you the scoop once we have it gathered.
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-by Ola John
