Does link building still work?

Posted by dotcreative on September 29th, 2021

Link building is the process of going out of one\'s way to identify places that will link to one\'s material. It is the foundation of what distinguishes Google from all other search engines. As you work to increase the exposure of your website, keep in mind that link building is still one of the most powerful SEO strategies of the best SEO Company in Kolkata. Because links have been a proven and powerful ranking signal in Google\'s algorithm since its inception, Google continues to consider high-quality backlinks when determining a site\'s reputation. Investing in a link-building strategy may provide you with additional ranking and conversion prospects. 

Does link building still work?

Yes, link building still works but, it has simply evolved. Google\'s algorithm continues to rely significantly on links. So, we must stay current on this knowledge. Google\'s algorithm has undergone multiple significant changes in the last few years. These modifications are intended to keep the most relevant material to the search query displayed and improve the user experience. Penguin and Panda were the most notable changes, and they were aimed to target spam websites with weak content and unnatural links. 

Some of the link building techniques we follow:

  • Help a reporter out technique: This technique operates via a platform designed for journalists and sources. While journalists use this platform to identify new stories, you can use it to pitch a story to journalists and gain backlinks. You must register on the website to begin, after which you will start receiving emails with source requests. 
  • Skyscraper approach: This technique is tough to achieve but a very effective technique for link building. It necessitates the creation of truly exceptional content centered on a specific issue relevant to your industry, followed by the provision of a solution through your content. If you can provide the best solution, you will eventually gain a large number of authoritative backlinks.

If you want to drive more traffic, increase conversions and improve your keyword ranks, the SEO services of DotCreative are here to assist you. DotCreative has provided high-quality connection building services without receiving a single penalty for many years. 

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Joined: October 19th, 2019
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