Overnight Face Mask market to Eyewitness Huge Marginal Growth by 2025Posted by Mrudula Anil Karmarkar on January 19th, 2022 The global overnight face mask market size is expected to reach USD 29.4 billion by 2025, according to a new report by Grand View Research, Inc., expanding at a CAGR of 7.1% over the forecast period. Stressful impacts of modern day lifestyles, inadequate sleep, pollution, and long working duration have indulged the customers to increasingly spend on the beauty products, especially skin care solutions. Besides adequate amount of sleep and healthy diets, demand for convenient, prolonged, and hassle free skin care regimes have propelled the growth of market for overnight face masks. Growing preference for skin and mind relaxation beauty products has popularized overnight masks infused with essential oils and various fruit based ingredients. For instance, Laniege’s Sleeping Mask and Glow Recipe’s Watermelon Mask are some of the popular fruit based overnight skin rejuvenating products. Laniege offers few varieties in the night mask category, whereas Water Sleeping is a gel based product infused with skin soothing minerals. Cream and gel based overnight masks accounted for the largest market share in 2018 due to its effective skin repair features. Enriching ingredients are used in high content in creams and gel based products, which remain intact and seep in deeply inside the skin, thereby providing effective results. However, sheets are gaining an increasing traction among the consumers as they contain high amount of hyaluronic nutrients and can be used as a daily skin care routine as compared to other face products. The global overnight face mask market is highly competitive in nature. Some of the major players operating in this market are L\'Oréal Paris; Laniege; e.l.f. Cosmetics, Inc.; The Body Shop; Peter Thomas Roth Labs LLC.; Lotus Herbals; Lakmé Cosmetics; Innisfree; The Estée Lauder Companies Inc.; Vichy Laboratories; and Avon Products, Inc. To Request Sample Copy of this report, click the link: https://www.grandviewresearch.com/industry-analysis/overnight-face-mask-market/request/rs1 Growing incidences of various skin conditions such as aging, wrinkles, and dryness are driving the consumers to increasingly spend on various skincare solutions that offer prolonged treatment. Overnight face masks have been gaining increasing traction among consumers who look for convenient skincare products at home that do not demand additional time investment. Moreover, increased consumer demand for mental relaxation is expected to drive the manufacturers to develop overnight face products infused with functional ingredients, thereby propelling the growth of the global market in the near future. Further key findings from the report suggest:
The impact of busy and modern lifestyles due to long work hours, pollution, work-life pressures, and inappropriate diets is taking a visible toll on the skin, thereby resulting in premature damage. Considering the fact that adequate sleep is an essential remedy, consumers are also looking for skincare products including overnight face masks that penetrate more effectively when at rest. This scenario has triggered the increasing application of sleep masks among consumers. In the last few years, bubble masks had gained significant popularity in the Asian beauty trends, which resulted in manufacturers creating their unique formulas. For instance, brands such as Origins and e.l.f. Cosmetics introduced their hydrating bubble mask and foaming deep cleansing masks respectively that included deep hydration and cleansing agents. These product innovations are anticipated to drive the market for overnight face masks. Companies dealing in this beauty care category are actively involved in introducing new products to cater to the varied needs of the customers. Continuous research and development is carried out to introduce products based on natural ingredients. For instance, Innisfree is a naturalism oriented cosmetic brand that offers a wide range of sleeping or overnight face masks infused with natural ingredients, such as its green tea sleeping pack is made of green tea seed oil. Grand View Research has segmented the global overnight face mask market on the basis of product, distribution channel: Overnight Face Mask Product Outlook (Revenue, USD Billion, 2015 - 2025)
Overnight Face Mask Distribution Channel Outlook (Revenue, USD Billion, 2015 - 2025)
Like it? Share it! More by this author |