How Much Revenue Vaginal Rejuvenation Market Will Generate Globally Till 2026?

Posted by Mrudula Anil Karmarkar on January 24th, 2022

The global vaginal rejuvenation market size is expected to reach USD 11.8 billion by 2026, registering a CAGR of 12.5% over the forecast period, according to a new report published by Grand View Research, Inc. Growing popularity of vaginal rejuvenation surgery due to the factors such as rising availability of treatments and focus on research studies is expected to drive the growth. A rise in disposable income coupled with reduced social stigma is expected to further fuel the market.

In addition, rising adoption of non-invasive procedures, such as treatment with the help of laser and radiofrequency technologies is anticipated to propel the market for vaginal rejuvenation treatments. Launch of fractional carbon dioxide (CO2) laser has gained popularity with promising results. It has significantly improved the lives of Vulvovaginal Atrophy (VVA) patients. This can be attributed to its non-invasive nature with reduced recovery time and better results.

However, social stigma associated with gynecological treatments and stringent regulations for laser and energy-based gynecological treatments may hamper the market growth. Food and Drug Administration (FDA) has not approved for the marketing of using these treatments or devices for the treatment of various vaginal symptoms related to sexual function, urinary incontinence, and menopause among others. This factor may further hinder the growth of the market in near future.

A rise in vaginal symptoms and conditions in women coupled with growing medical tourism in emerging economies of Asia Pacific is expected to create growth opportunities for the market players to launch new and innovative products for vaginal health. In addition, growing R&D activities in the field of vaginal regulation along with adoption of various growth and expansion strategies are expected drive the market.

The increasing popularity of radiofrequency (RF)-based treatments is expected to further drive market expansion. Radiofrequency-based treatments, such as Viveve and Geneveve are gaining popularity owing to their non-invasive nature and single-session results. Viveve delivers volumetric radiofrequency of (90J/cm²) 3-5mm to improve blood circulation in vaginal tissue, whereas the 30-minute session of Geneveve treatment stimulates the natural collagen formation process. Rising awareness regarding the advantages of such processes is anticipated to create growth opportunities for the vaginal rejuvenation market in the forthcoming years.

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Changing lifestyle along with rising disposable income and knowledge about the availability of various treatment options is expected to drive growth. Besides, rising awareness regarding cosmetic procedures, especially regarding female cosmetic genital surgery is anticipated to fuel the market. The increasing popularity of radiofrequency (RF)-based treatments is expected to further drive market expansion. Radiofrequency-based treatments, such as Viveve and Geneveve are gaining popularity owing to their non-invasive nature and single-session results. Viveve delivers volumetric radiofrequency of (90J/cm²) 3-5mm to improve blood circulation in vaginal tissue, whereas the 30-minute session of Geneveve treatment stimulates the natural collagen formation process. Rising awareness regarding the advantages of such processes is anticipated to create growth opportunities for the vaginal rejuvenation market in the forthcoming years.

Vaginal Rejuvenation Market Report Highlights

• By treatment type, cosmetic vaginal rejuvenation segment held the larger share of the vaginal rejuvenation market due to growing demand for vaginal surgeries, especially in the developed countries
• Reconstructive vaginal rejuvenation segment is expected to grow lucratively over the forecast period due to rising patient pool reporting various issues regarding vaginal wall laxity, sexual dysfunction, vaginal atrophy, and other such conditions
• North America registered significant market share in 2018 owing to rise in the number of the vaginal procedures coupled with high consumer disposable income
• Asia Pacific is expected to grow considerably in near future owing to growing popularity of the surgeries among patients
• Few of the key market players include Alma Lasers, Lutronic, ThermiGen, LLC, Viveve, BTL Group of Companies, VenusConcept, Fotona, Almirall, and Hologic

Most of them adopt growth strategies, such as mergers and acquisitions, new product launches, and expansion of product portfolio, among others. One of the leading market players, v Confidence, offers modernized RF and laser technologies for vaginal health. In 2017, it announced the launch of 20 new offices across the U.S. It has launched devices, such as Intima, FemiLift, Viveve Geneveve, and FemTouch. When combined with other treatment protocols, these devices offer consistent and non-invasive results. Patients can resume their daily activities immediately after undergoing the treatment session. The treatment helps tighten the vaginal tunnel, improve menopausal dryness, balance pH, and improve thinning vaginal walls. Some of the prominent players in the vaginal rejuvenation market include:

• Alma Lasers
• Lutronic
• ThermiGen LLC
• Viveve
• BTL Group of Companies
• VenusConcept
• Fotona
• Almirall
• Hologic.

About Grand View Research

Grand View Research, Inc. is a U.S. based market research and consulting company, registered in the State of California and headquartered in San Francisco. The company provides syndicated research reports, customized research reports, and consulting services. To help clients make informed business decisions, we offer market intelligence studies ensuring relevant and fact-based research across a range of industries, from technology to chemicals, materials and healthcare.