How to build a social media platform like Yalla app?
Posted by Lilac Infotech on July 16th, 2022
What began in 2020 has now become a worldwide sensation. There was a time when the social networking app category remained stagnant. Every new application had the same set of features - image sharing, texting, voice/video calls, and so on - until 2020 when an app became the new craze. Clubhouse was the app.
It began as an invitation-only app and introduced something new to social media: voice-based capabilities. Following in its footsteps, numerous additional social audio applications began to gain popularity. The Yalla app was one of them. Yalla began gaining traction in the Middle East and North Africa (MENA) area about the same time Clubhouse was becoming famous as an audio social networking app.
The Yalla app, mostly based in Dubai, was founded in 2016 and went public in 2020. According to the Q4 2021 report, the Yalla chat app earned US.6 million, marking a 39.7% raise over the fourth quarter of 2020, when US.0 million came from the voice chat feature. In the same quarter, its customer base increased to nearly 8,429,000. While we don't have the most recent tales, it's safe to assume that the voice social media platform will have a similar narrative to share.
Among the acknowledgment of the Yalla audio social society and the on-going growth of Clubhouse, one thing stands out. The market for voice chat room apps offers space for growth and innovation. An example of this is how 48% of businesses want to use live audio chat rooms in their 2022 social media efforts. Keeping this high growth estimate in mind, we've provided you with a micro-guide on how to build a voice social media platform similar to the Yalla app.
One thing is certain in the middle of the Yalla audio social network's success and Clubhouse's ever-increasing expansion. The market for voice chat room apps offers space for growth and innovation. One example is that 48 percent of businesses want to use live audio chat rooms in their 2022 social media efforts. Using this high growth estimate as a foundation, we created a micro guide on how to construct a voice social media platform similar to the Yalla app.
How do you encourage social audio platforms like the Yalla app?
Four factors spring to mind while discussing voice chat app development. Features, technological stack, security alternatives, and pricing are all important considerations. We will respond to all of these by using the Yalla app as the foundation.
Yalla chat app's best features
The features you want to maintain in your application will be determined by how complicated or distinctive you want it to be. When we provide social network app development services at Appinventiv, we always advocate constructing an MVP first. This method provides information on how well users accept your product, what improvements they require, and, ultimately, if they will continue to use your application.
The goal of the MVP approach is to keep the feature set as near to the core features as feasible. In your version of the Yalla app, this is what we mean.
Sign up/Sign in
Across genres, this is perhaps one of the most fundamental but crucial steps of an application. Ideally, you should be as unobtrusive as possible by just requesting information that is essential to the application's operation - email, social login, and a password.
This is the social audio app's home screen. Users will be able to see announcements, room updates, recent posts, and so on. This will also be the area where you will provide tailored content to users based on their interests.
Online voice chat rooms
These are the locations where all of the audio conversations take place. In general, there are two sorts of rooms in voice-based chat programs
Public - Anyone may access these online voice chat rooms. All they have to do is browse and join the room that piques their interest.
Private - These social network chat rooms are usually by invitation only, and users must provide a code, link, or password to join.
Typically, three roles are assigned within these rooms: speakers, listeners, and moderators; the administration handles the maintenance of these roles and permissions.
Text and voice communication with a single person
The Yalla audio social networking app allows users to have one-on-one text and voice chats with their friends within the app. In this way, the software combines the capabilities of a messaging app with those of a social media app.
The Yalla app also allows users to offer virtual money and presents to people they follow on the app or to friends. This serves as a motivator for the presenters, providing them an incentive to keep talking about interesting topics.
Even if each voice social networking site has a distinct use case, the genre is the same. In the end, it is a social networking platform where users publish personal updates and postings. To preserve the easiness, you should provide a simple file uploading function in the program.
Fundamental engagement facility
Your version of the Yalla app, like any other social networking app, should have basic interaction elements such as share, follow, remark, and like.
Sharing a screen
Although this is not an MVP feature, it is something you should consider adding to the live audio social network app. Including a screen sharing capability would allow the live speaker to further illustrate a point.
This is yet another important element that contributes to app engagement. You should adopt a well-thought-out notification approach in which you inform users about future events, activity on their profile, the commencement of an event, and so on. This would assist you with user retention.
Everything we've discussed thus far is part of the customer-facing application. You will need to work on the app's management side as an admin. You can incorporate the following features:
Change the status of a user - restrict, block, revive, etc.
- Management of calendars and events
- Close or open rooms, and keep an eye out for swearing.
- Every room is accessible.
While developing an app:
The main concern that people have while utilizing a social networking program is security. It can range from hacking and the creation of phony profiles to phishing. When an application can offer people trust that their data will not be utilized in any way they do not agree with, it instantly becomes their favourite.
Encryption with AES:
It is the first freely available encryption certified by the US National Security Agency. The encryption uses symmetrical key encryption, which can only be decrypted by the user who has the key.
You should include end-to-end encryption in the app so that no one except the sender and receiver can access the data. Before leaving the computer or smartphone, the data and messages should be encrypted.
It is a cryptographic protocol that is used for network authentication and encryption. Developers frequently employ this encryption because it creates a secure transport-layer connection between the client and the server endpoint.
Model of monetization for Yalla-like applications
There are several methods to make money with a social networking program. However, when you are in the growing stage, merely a few will suffice. Here are several examples:
Getting a subscription -
The first and most typical way to generate income is to include a subscription model. By charging a monthly/quarterly fee for access to all app features, you will be able to attract a loyal client base willing to pay for the app experience.
While this concept is somewhat unique to Yalla, you can include it into your offering by allowing users to purchase items from your in-app shop and donate them to others that inspire them on the app.
You may also collaborate with businesses who want to conduct an event on your app and charge them for it. A decision that you may make is based on the number of guests, the size of the brand, and other factors.
There are several methods to earn income with the Yalla chat app, but the most essential thing is to understand the user path and when they are most likely to make a purchase and become a paying client. We've covered all you need to know about launching a social networking audio app like Yalla. Our team has recently assisted our client, Innovative Eyewear, in creating an app that allows users to send and receive audio messages tailored for Bluetooth wearables in a similar voice-based social networking app business model. We introduced the ability to use Bluetooth glasses to voice post to social media networks such as Twitter and Facebook.
Expanding on the potential of speech, we included audio command functions in the app, allowing users to communicate audio messages and generate social network posts while on the road. Furthermore, to make this platform more engaging, we included a one-of-a-kind autoplay capability that collected all of your feeds and made them audible through a single stream.
That's all there is to it. Everything you need to know about developing a social networking app has been covered. The good, the terrible, and the downright ugly! People desire a true digital connection that is free of any ties attached. Niche social media applications are the answer you and your community have been yearning for, and there has never been a better moment to launch one.
And if you're thinking, "This is going to cost a fortune and take forever to accomplish," think again. As previously noted, there are alternative SaaS options that are quick, economical, and simple to launch, such as Disciple. Our platform is the quickest, simplest, and most cost-effective approach to constructing a social network app. Does that make sense? Let's get this party started.