Launching A New Website? --- Your SEO Company in London Checklist is here

Posted by Ayanjit Biswas on July 30th, 2022

It is no secret that Google keeps on updating its algorithm every now and then. Research shows that Google changes its algorithm about 500-600 times a year. That definitely means there is one change every day of the year. Even the SEO experts who devote their entire life’s work to figuring out the rank criteria end up scratching their heads at the end of the day because it is not that easy to keep track of every change that is happening. Therefore, stop wasting your time there. However, if you know some of the biggest SEO methods as well as trends of 2021, then you will be able to stay ahead of your competition. You can also ask SEO Company in Londonto do it on your behalf.

As we all know that around 75% of researchers do not even go past the first page of the search engine results page. So it is quite vital to figure out how to actually beat these algorithm updates and also remain on the first page of search engines at the same time. For you, we have the top 5 vital SEO Services in London techniques of 2021, go ahead and check them out:

1. Learn your website’s core web vitals

Core web vitals might come across as a completely new SEO term to you. However, in 2021, you need to make acquainted yourself with these very terms and also the metric benchmark behind them. SEO Company in London is aware of it completely, therefore you can get in touch with us today for more details.

So what are exactly core web vitals? Google classifies them as a set of metrics that compute responsiveness, speed, and visual stability.

2.       Optimize for Google passage ranking

Google launched passage ranking in October 2020 where individual passages on web pages can be ranked with the whole page itself. But why does this truly matter? This basically means that Google can drag out sections from a page even if that page is covering diverse topics than what is displaying in the search engine result pages.

3.       Focus on facet snippets

This is another major thing that should definitely become a part of your tactic in 2021. This also known as the featured snippets occur in position zero, the chalice of search, or the very top of the SERP page in a rectangle box.

4.       Learn the EAT principle

EAT refers to expertise, authority, and trustworthiness. It assists you to master long-term SEO success despite Google’s continuously changing algorithm. What does it do? It essentially measures your brand’s status on the web.  

5.       Supports various long-tail keyword phrases

With every algorithm update that Google makes, the search engine becomes more advanced. Google has proclaimed that it can fully understand pertinent subtopics of a particular keyword. What does this mean for SEO Services in London? It means there will be a lot more competition for shorter tail keywords however if you exploit long tail keywords then you will have a higher chance of ranking for that relevant phrase.

All the above-mentioned points will help you to rank your website higher on the search engine result pages. SEO Services London can also help you with the same.