Customer Information System Market – Notable Developments, Upcoming Trends & Future Applications 2030Posted by Aparna P on August 3rd, 2022  Customer information system plays a pivotal role in the transformation that the utility industry has undergone over the past few years. A growing number utility companies, especially in the electric power industry, are deploying customer information systems as a part of customer relationship management. The motivations for implementing customer information system can be varied but the key ones are for better customer retention and becoming technologically savvy. The search of new growth opportunities by utility companies in the light of its capital intensive nature will help the market make rapid strides in near future. These systems are witnessing higher use in digital engagement channels and multiple client interaction channels with an aim for improving customer services. The customer information system market has greatly benefitted from the rising adoption of customer relationship management technologies for streamlining operations.
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Customer information and billing system is at the core of most organizations, however for the electric utility sector, changes in the market condition, the emergence of distributed channels, and smart grid advancements, and in addition efficiency in energy and deregulation, have joined to put more strains on heritage systems. Moreover, utilities' rising requirements for powerful customer commitment and the need for integration of digital platform with CIS for example, web-based interfaces, cell phones, utilities, and social media is experiencing a flood of demands regarding customer information system (CIS).
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