A Tips For Logo Design

Posted by Athirah on August 10th, 2022

1. Establish your company's identity

You want others to be able to identify your brand by looking at your logo. You must first comprehend the primary personality of your brand in order to do that. It will be much simpler to develop elements that enhance the overall image if you have a clear understanding of what makes your brand distinctive.

2. Color is important

The significance that colours represent carries concepts. You must consider every facet of the logo while creating a brand personality. Bright and striking colours can draw attention, but they can give off the impression of being subtle tones that express refinement but are easily overlooked. Each colour has distinct meanings and can convey a sense of urgency in your message.

3. Establish ownership

You should aim for something distinctive and instantly recognisable rather than following the crowd and employing the tired design. Think carefully before designing a generic or distinctive logo. Is it feasible for other brands or businesses to create a logo with a similar design? Keep in mind that the most popular idea is usually your first one. Before determining which ideas to use, try filling up one or two pages of and making preliminary sketches.

4. Utilize a vacant area

If your logo is too small, add some empty space to maintain your design clean so that people can see or read it from a distance.

5. Select fonts wisely

Many logo designers disregard the letter types available and pick them at random. The fact is that this type of letter conveys the individuality of the brand. Therefore, check to see that the letter types are all consistent. The logo will convey the incorrect message or signal to your potential clients if the font type selection is not suitable for your brand. Use the distinctive typeface you had to produce for your logo, if at all feasible, to prevent this from happening. You might also think about utilising premium fonts.

SurfLoft Sdn Bhd is one of the leading businesses in Malaysia that offers logo design services. Providing individualised attention, cutting-edge, and imaginative services for logo design, SurfLoft Sdn Bhd is a full-service graphic design company in Malaysia.

For further information about logo: https://en.wikipedia.org/wiki/Logo