Vacuum Cleaner market to Eyewitness Huge Marginal Growth by 2030

Posted by Mrudula Karmarkar on August 11th, 2022

The global vacuum cleaner market size is expected to reach USD 26.4 billion by 2030, according to a new report by Grand View Research, Inc. The market is expected to expand at a CAGR of 9.8% from 2022 to 2030. The growing per capita income in developing countries is one of the key factors leading to the increased consumer demand for advanced vacuum cleaners. Moreover, the COVID-19 pandemic has made people pay more attention to cleanliness and hygiene to maintain a sense of safety in private and public spaces. This is estimated to drive the market over the next few years. For instance, in November 2021, Kent RO Systems Ltd. launched a zoom vacuum cleaner with a bagless and cordless design. The vacuum cleaner has a cyclonic technology with a 130W suction motor to properly clean all the dirt and dust. Further, it also has a HEPA filter to prevent air pollution and maintain hygiene and clean surroundings.

COVID-19 lockdowns and related travel restrictions have restricted access to housekeeping services. The increased struggle to manage all household chores while maintaining high cleanliness and hygiene standards is driving the demand for household appliances such as vacuum cleaners. For instance, in June 2021, Dyson, a Singapore-based technology company, unveiled its “omni-glide” cord-free vacuum in the Indian market due to the absence of domestic help during COVID-19. The device has an omnidirectional fluffy cleaner that can move in all directions and a five-stage filtration technology to collect dust particles as small as 0.3 microns. The additional features of omni-glide include a washable bin, battery with a run time of 20 minutes, ejection mechanism, and a two-counter rotating brush.

Government initiatives such as ‘Swachh Bharat Mission’ and 100% FDI in India have further fueled the growth of the regional market. Automatic vacuum cleaners and sweepers play a key role in maintaining public health in commercial places. Several state governments in India have adopted road-sweeping machines that work like vacuum cleaners to clean the roads. For instance, in April 2021, CSIR- Central Mechanical Engineering Research Institute in India where the researchers designed a sweeping vacuum machine that collects the wastewater from the drain and cleans the streets. This machine is designed to maintain the hygiene and cleanliness of Indian roads.

In addition, market growth is influenced by strong and well-established distribution channels and diversification of manufacturing and supply chain capabilities. The online distribution channel has also gained momentum in recent years and companies are emphasizing the direct-to-consumer sales channel. For instance, in July 2021, realme, a Chinese smartphone company, launched its tech-life vacuum cleaner robot with a LiDAR system on its global online store for an improved digital experience for its customers. Further, the company is investing in strengthening its direct-to-consumer sales channel, and it would also build a long-term relationship directly with customers.

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Modern-day vacuum cleaners serve as a time-efficient and convenient solution to most cleaning tasks. The demand for all-sized innovative cleaning devices is soaring, encouraging manufacturers to develop products featuring the latest technology. For instance, in February 2022, Travelodge, U.K.’s largest hotel brand, partnered with Killis, a cleaning equipment manufacturer, to introduce an innovative robot vacuum cleaner, “robovac buddy,” in their hotel. The robot has advanced features and the latest technology inbuilt, which would help the housekeeping team to clean the room thoroughly, including under the bed, public spaces, hotel hallways, and bar cafes. Besides, in September 2021, realme., a Chinese smartphone company, launched two new smart technology vacuum robots, “realme tech-life robot vacuum” and “realme tech-life handheld vacuum.” Both devices have advanced cleaning features with a LiDAR navigation system for effectively cleaning and mopping the floor. They can also be connected to Alexa or Google assistant and are voice-controlled. Moreover, companies are focusing on elevating the cleaning experience through digital capabilities with personalized recommendations and smartphone app-based cleaning solutions.

Vacuum Cleaner Market Report Highlights

  • The use of intelligent technologies such as Artificial Intelligence (AI) to develop autonomous cleaning solutions is expected to emerge as a major trend aiding the market growth
  • The robotic vacuum cleaner segment is expected to witness the fastest growth over the forecast period. The growth can be attributed to the advanced features offered by robotic cleaners that require minimum human intervention
  • In terms of distribution channel, the online segment is anticipated to register a CAGR of over 10% from 2022 to 2030. This growth can be attributed to the enormous developments in digitalization and e-commerce platforms globally
  • The introduction of advanced technologies in robotic cleaners, such as automatic charging systems and voice assistance systems, is expected to drive market growth in the residential segment
  • In North America, the market is expected to retain its dominance over the forecast period. The increasing number of commercial places, demand for technology-driven cleaning systems, and the rising popularity of smart home products in the region are driving the regional market growth

The COVID-19 pandemic has persuaded market players to restructure their business and operations. Dyson manufactured ventilators for COVID-19 patients. Moreover, to curb financial losses during the crisis, several players implemented pay cuts and reduced organizational headcount. The current industry trend shows OEMs focusing on developing energy-efficient, environment-friendly, and smart vacuum cleaners that are easy to use and can be remotely controlled at any time through a mobile app. For instance, in August 2021, Viomi Technology Co., Ltd, which develops IoT-enabled home products, unveiled the “Viomi V3 Max” robot vacuum with LiDAR-based technology and environment friendly that delivers effective and efficient cleaning. The Viomi V3 Max helps remove crumbs, water stains, dirt, and dust from surfaces and floors. Further, with the help of navigation and 360° LiDAR mapping, it can store five multi-store maps and has a controllable voice feature using Alexa and Google Home.

List of Key Players in Vacuum Cleaner Market

  • Alfred Karcher SE & Co. KG
  • BISSELL Inc.,
  • CRAFTSMAN
  • DEWALT
  • Dyson
  • ECOVACS
  • Emerson Electric Co.
  • Haier Group
  • iRobot Corporation
  • Neato Robotics, Inc.

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Mrudula Karmarkar

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Mrudula Karmarkar
Joined: March 30th, 2020
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