Pineapple Juice market COVID-19 Impact, Trends & Business Statistics By 2028

Posted by Mrudula Anil Karmarkar on August 23rd, 2022

The global pineapple juice market size is expected to reach USD 4.10 billion by 2028, registering a CAGR of 8.1% from 2022 to 2028, according to a new report by Grand View Research, Inc. The increasing consumption of fruit juice among consumers due to the multiple health benefits provided is the major driving factor of the market. Furthermore, continuously changing lifestyles and eating patterns of consumers have resulted in the increased intake of healthy, affordable, and quick sources of energy and nutrition like packaged fruit juice are propelling the growth of the market.

Moreover, a lockdown situation has been observed during the COVID 19 pandemic, and it showed a positive impact on the fruit juice market due to increased consumption of processed food and ready-to-eat drink owing to health benefits associated with them. Moreover, the increasing demand for fruit juice and its products during the COVID pandemic has created opportunities for the market players.

The tetra pak cartons segment is expected to register the highest CAGR of 9.7% from 2022 to 2028. The increasing demand for innovative and attractive packaging for fruit juice products is propelling the growth of this segment. The rising consumption of pineapple juice as this product is convenient and quick sources of energy and nutrition are major driving force of this segment. Moreover, companies are adopting these cartons for packaging due to their environmentally friendly, sustainable, and fully recyclable which in turn will drive industry demand over the forecast period

The online retail segment is expected to expand at a higher CAGR of 8.5% from 2022 to 2028 in the global market. The growth of online distribution channels is attributed due to the availability of online platforms via shopping portals and mobile apps. It is also observed that companies, distributors, and retailers are adopting the online platform to sell pineapple juice. As a result of this, the online segment is gaining traction compared to offline.

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North America dominated the market with a revenue share of over 35% in 2021. Factors such as increasing per capita consumption, disposal income, and a healthy lifestyle are contributing to the growth of this market. The increasing awareness about the health benefits of consuming fruit juice in this region is propelling the growth of the market. Moreover, the rising consumption of pineapple juice products in the U.S., and Canada due to the presence of high nutrition, low calories, and low sugar in this juice has projected market growth.

Pineapple Juice Market Report Highlights

  • North America is expected to register the largest market share of over 35% in the 2021 owing to increasing awareness about the health benefits
  • Tetra pak cartons segment is expected to foresee the fastest growth, with a CAGR of 9.7% from 2022 to 2028 due increasing demand for innovative and attractive packaging for fruit juice products
  • Offline channel held the largest market in share in 2021, contributed around 80% of the total revenue due to consumers are preferring offline for purchasing consumer goods, grocery as well as pineapple juice
  • Asia Pacific is expected to register the fastest growth of 9.4% CAGR from 2022 to 2028 due to the rising consumption of fruit juice products

Moreover, in order to expand the consumer base, various manufacturers of fruit juice are investing in research and development to produce innovative products like sugar-free & preservative-free pineapple juice. In addition to this, evolution in the beverage industry is enhancing the overall demand for the fruit juice market. Technological advancement and innovation in the supply chain of fruit juice, from production to consumption will create opportunities for the market in the forecast period. However, stringent government rules and regulations regarding export and import are hindering the growth of the pineapple juice market.

The lockdown announced during the COVID-19 pandemic has impacted the beverage industry by increasing the consumption of a wide range of ready-to-drink products and processed beverages such as packaged fruit juice due to the health benefits associated with them. The increasing demand for juices and energetic soft drinks during the COVID pandemic has created opportunities for the market players. Thus, the market is expected to witness a healthy market growth rate in the upcoming years. 

List of Key Players in the Pineapple Juice Market

  • Dole Food Company, Inc.
  • Berry Gardens
  • Keelings
  • BelOrta
  • Driscoll
  • Mirak Group
  • Goknur Gida
  • Fresgarrido
  • Fruitable Fresh Sdn Bhd.
  • Global Fresh Trading FZE
  • Naturipe Farms
  • EMONA Co,Ltd

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Mrudula Anil Karmarkar

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Mrudula Anil Karmarkar
Joined: July 2nd, 2020
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